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AI Brand Monitoring Strategies for Marketers | Julia Riml | 10xMarketer
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Discover how AI brand monitoring is revolutionizing marketing in this episode of the 10x Marketer Podcast featuring Julia Riml, Director of New Business at Peak Ace. Learn how AI tools like ChatGPT, Claude, and Gemini are shaping brand visibility and consumer behavior. If you're a marketer, SEO expert, or brand strategist, this is a must-watch episode to stay ahead of the AI-driven marketing landscape.
Key Highlights:
What is AI brand monitoring, and why is it crucial for businesses today?
Differences between traditional online reputation management (ORM) and AI-driven brand tracking.
Julia’s methodology for monitoring brand mentions across AI platforms.
How location, language, and platform-specific nuances affect brand recommendations.
Tips for improving visibility on AI platforms like ChatGPT and Gemini.
The role of branding and SEO in AI-generated responses.
Insights for smaller brands to compete in AI-driven ecosystems.
Future trends: Will chatbots include sponsored ads, and what does this mean for marketers?
What’s Covered:
00:00: Welcome and Julia Riml’s introduction.
01:00: Understanding AI brand monitoring and its growing importance.
02:30: How AI brand monitoring differs from traditional ORM tools.
04:20: Peak Ace’s focus on AI-driven tools and their impact on brands.
06:50: Techniques to track and analyze AI-generated mentions.
10:00: How location and language shape chatbot recommendations.
14:40: Leveraging SEO strategies to improve AI visibility.
17:30: Why brand monitoring matters to C-suite executives and strategists.
22:00: Actionable steps to boost your brand’s presence in AI conversations.
27:50: How branding impacts AI-driven results and consumer trust.
33:40: Challenges for smaller brands and how they can succeed in this space.
36:00: Future possibilities for AI-driven marketing tools and advertising in chatbots.
37:00: Final thoughts and Julia’s tips for marketers.
Don’t forget to like, comment, and subscribe to the 10xMarketer Podcast for more expert tips on SEO, branding, and AI marketing strategies!
Key Highlights:
What is AI brand monitoring, and why is it crucial for businesses today?
Differences between traditional online reputation management (ORM) and AI-driven brand tracking.
Julia’s methodology for monitoring brand mentions across AI platforms.
How location, language, and platform-specific nuances affect brand recommendations.
Tips for improving visibility on AI platforms like ChatGPT and Gemini.
The role of branding and SEO in AI-generated responses.
Insights for smaller brands to compete in AI-driven ecosystems.
Future trends: Will chatbots include sponsored ads, and what does this mean for marketers?
What’s Covered:
00:00: Welcome and Julia Riml’s introduction.
01:00: Understanding AI brand monitoring and its growing importance.
02:30: How AI brand monitoring differs from traditional ORM tools.
04:20: Peak Ace’s focus on AI-driven tools and their impact on brands.
06:50: Techniques to track and analyze AI-generated mentions.
10:00: How location and language shape chatbot recommendations.
14:40: Leveraging SEO strategies to improve AI visibility.
17:30: Why brand monitoring matters to C-suite executives and strategists.
22:00: Actionable steps to boost your brand’s presence in AI conversations.
27:50: How branding impacts AI-driven results and consumer trust.
33:40: Challenges for smaller brands and how they can succeed in this space.
36:00: Future possibilities for AI-driven marketing tools and advertising in chatbots.
37:00: Final thoughts and Julia’s tips for marketers.
Don’t forget to like, comment, and subscribe to the 10xMarketer Podcast for more expert tips on SEO, branding, and AI marketing strategies!
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