The Sapeurs of Kinshasa

In the Democratic Republic of Congo, a group of fashionistas is taking style to a new level.

They're known as Sapeurs -- the Society of Ambience Makers and Elegant People. They're obsessed with designer labels and are well known around town in Kinshasa.

Fashion enthusiasts show off haute couture in Kinshasa

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[Gikash]

1:01 I believe it is at this moment that this man in Black collected all the Swag Infinity Stones, He just did the Flyest most swagged out pose i've ever seen.

[mauriciovasquez]

honey, we have nothing to eat, but i have new expensive clothes

[jimmy]

Living a pauper's life while trying to look rich is stupid. The goal is to be rich not to look rich.

[JeSuisHulk]

They probably pay top dollars for fakes 2

[_The_Worst_]

Solshine is better than sunshine...💫💯✔

[pietrojenkins]

Dress expensively, elegantly yet you live in a dump?

These people could learn from billionaire Mark Zuckerberg who dresses very simply in T- shirts, hoodies and jeans.

[philmuller]

They can eat their clothes if they're close to death I guess

[cjjuddaustralianartist]

I suppose it's better than doing drugs and forming gangs of thugs. I wish them well.

[daveberry]

i did this in the uk when i was 13 i am now 62

[brianlaurent]

".. food for their soul.." 😂😂😂
I wish they worked for a higher purpose than just to consume.

[carlosnegra]

A beautiful expression of self if I must say so myself. 🎩👞💎

[motibiliguellaurd]

Kinois vraiment kiekiekie allez y apprendre la sape a brazzaville kiekiekie

[lostinyourmind]

Even they dont have something to eat, atleast they wear fashionable clothes??

[Mrsmetamorphosis]

Buy from Africa to support ur own😤make sure ur family has food n shelter first😡

[meph]

do you remember when you watch a fashion show where there are "otherworldly" outfits like bird nest on top, chicken coop at the bottom, and wonder "would someone actually wear these things?"?
you know what? i think these Sapoors would...>_>

[deekers]

Solange video losing you the La Sape are in it

[trumptorianguard]

Why can’t Obama create and support a Sapeur Fund for financial support? Obama was the first American Sapeur in the White House, he should support his Congolese brothers and sisters. I would give to the fund.

[giftkelvin]

This is addiction, it's a joke, you can't jump off the bed in morning and say ''oooh boy it's another day to go working hard to buy the nice clothes and look nice" they got to be smarter than that.

[lalan]

LOL this is their style ? this is so funny to watch them flexing their logos so hard

[MercyMee]

This isn’t fashion... this is foolishness! It’s one thing to have and then flaunt ... but this? Unjustifiable and looks so tacky too!