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SWOT & PESTEL Analyses
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This video will be useful for BUS 100 students.
During your research, you'll need to conduct SWOT and PESTEL analyses. SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. The SWOT analysis is a snapshot in time of your company's situation. PESTEL stands for Political, Economic, Social, Technological, Environmental and Legal.
For more information, please visit BUS 100 Libguide:
During your research, you'll need to conduct SWOT and PESTEL analyses. SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. The SWOT analysis is a snapshot in time of your company's situation. PESTEL stands for Political, Economic, Social, Technological, Environmental and Legal.
For more information, please visit BUS 100 Libguide:
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