🔍 How to Enable Google Signals (Especially for PPC) 📊

🔍 How to Enable Google Signals (Especially for PPC) 📊

Unlock valuable insights about your customers with Google signals data. By analysing user activity across browsers and websites, Google Signals creates personas based on their Google account and interactions. 🤝💼

While it's particularly beneficial for PPC, it's worth activating regardless.
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During GA4 setup, you'll be prompted to enable Google signals. We recommend flipping the switch. (Note: Cross-platform data sharing has GDPR implications, so consult your legal team and update your privacy policy if needed). 📝🔒

Only one more tip to go. Stay tuned for tomorrow's last GA4 customisation tip.
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