COMPLETE web design process [PART 1: STRATEGY]

↓ THE TEMPLATES I'M USING ↓

This is exactly how I put together a website strategy for my high ticket web design projects - from the initial brand questionnaire to presenting the final strategy deck.

This is part 1 of a 4-part series where I’m going to be taking you through an entire client project from start to finish.

Timestamps:
00:00 Charge more by offering website strategy
00:48 Content Strategy VS Information Architecture
01:28 Research & Prep Work
02:00 Brand questionnaire
03:27 Competitor Analysis
07:27 Messaging
12:43 Marketing
14:00 Website Structures
15:45 Mapping the Customer Journey
18:43 Presenting to the client
19:46 Information Architecture
20:00 Creating a Sitemap
22:20: Creative Direction

↓ MY TIKTOK ↓

[henson_prod]

You are the very first YouTube Creator that totally changed my life FOREVER.

I will forever be grateful to you.

[ElieBeth___]

How do you organise information so well Anna? How do you decide what’s important vs what’s irrelevant or inconsequential? You put out higher quality content than what most others do in a useless 1 hour video that’s filled with fluff. I just love your ability to synthesise (what to me are) complex topics and scenarios in such a linear, easy to understand manner. There aren’t many channels like yours, thank you!!

[hektordigital]

The content of the video is so rich it's going to be my new mantra.

[blender_tom]

Can't wait to see your channel grow. This is a goldmine of information.

[manuelguidi]

Thank you Anna! This channel must grow fast because it is a gold mine even overseas! A hug from Italy

[manthanpatel]

can't wait to see another part 2 video!

[ComAnth]

Great stuff Anna! Immediate actionable stuff, well communicated and concise.

[mechakoush]

sometimes I question how such good YouTubers only have 20k subscribers. I love your content Anna thanks for sharing it.

[Uh-Bhi]

🙌 You are god send. 🌟
We bow down to anna. 🙇‍♀

[techfixer]

Anna...I binged on nearly all your insightful videos! I'm in the early stages of researching/registering a domain and deciding which domain hosting co and web site platform to use. I know that you reccommend "Framer"-- I'm still looking into the others that you spoke about in your prior vidz. Also, do you have a preference for a stock photo site? Anna immense gratitude for your humble, take action and helpful nature that you naturally project in your vidz. Stay healthy Anna!

NOTE: Your accent, as we say here in the spanish speaking circles of Southern California, "Es muy chevere!"

[anooppanwar_]

You are great Anna. You deserve millions of like

[motoboy]

Awesome stuff, would be interesting to hear how many hours approximately you put into each phase of the project in the last episode.

[carinascherer]

Thank you so much 🎉 are you still doing the part 2? if yes i'll be looking forward to that 😊

[johnjobling]

Absolutely insane how great your content is

[kronous]

We work with a lot of high paying clients, this is useful info to an extent. A lot of ours clients are quite busy. So offering such an extensive questionnaire and paper work is generally not the best approach, as we have found that it is quicker to majority of this stuff ourselves as majority of the time we understand it better.

[chamika]

First time I saw your video. Very informative content.

[vxwmhni]

You are a brilliant marketer. I just had our website redone and the person we worked with didn’t ask us a single question. I can see why you get paid top dollars

[mirt]

Brilliant content, Anna! Can you please include in the credits the bibliography you use? Thanks!

[darwinchan]

i really learn a lot from this piece, I hope I can implement as a web design agency

[angieatsentia]

Whoa your content is insane!! Well done and thank you!