Behavioural Economics - Bounded Rationality I A Level and IB Economics

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Bounded rationality is the idea that the cognitive, decision-making capacity of humans cannot be fully rational because of a number of limits that we face. These limits include:

#aqaeconomics #ibeconomics #edexceleconomics
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But are we willing to assume that an irrational decision-maker isn't also trying to make as rational a decision as possible?

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Thank you, this was straight to the point.

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