Professor Bob Kaplan: Origins

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Robert S. Kaplan, the Marvin Bower Professor of Leadership Development, Emeritus, discusses how innovations in measurement, such as activity-based costing and the balanced scorecard, have their origins in cases. Case writing and teaching have transformed his career, he says, and remain exciting for him today.

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Oh, yes, the father of Balance Score Card, two authors Prof. Kaplan&his friend.Great sir.

sirisaksirisak
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a lot for this video! It will be great to share it with my students to reinforce the value of the case method!

demiluigi
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I would like to ask them if today the original perspective should be different, or maybe some of the originals should burden more than the others due to the pandemic scenario

JohnDrug
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Wow..originator of balanced score card and ABC himself talking:)...Superb

umabugde
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Um… you should accept me into Harvard i graduate in 2024 for HS 😁🥲

masondwizard