Sell the Outcome, Not the Product

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What customers buy is not your product or service. They buy an outcome - a solution to their problems. To gain competitive advantage, companies should sell the outcome, not the product. This video illustrates examples of how to sell outcomes, not products.
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Smart focus, shared very concisely and with excellent examples.

Thank you.

michaeltoebe
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THis is actually very very good. Glad to find this video

iamcheck.thisout
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Focus on the Benefit, not the product

HeathAdams
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Thank you soo muchh it helped alot❤️❤️❤️

sciplore
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Took the advice and got sacked :'(

bruceflinders