Generating New Business Models through Commercial Innovation - Interview - Tom Acland

What does sales and marketing have to do with engineering? And how can commercial innovation contribute to sustainability? In this interview, Tom Acland, CEO of 3DEXCITE, talks about howformerly linear processes from development to commercialization are changing with smarter and connected products .He touches on the differences between the metaverse and virtual twin experiences and how all of that enables new business models.

⏱️Chapters in this video:⏱️
00:00: Introduction
00:12: What does 3DEXCITE do?
00:27: Linking sales & marketing with engineering
00:57: Generating new business models
01:32: Virtual Twin as a Service
02:14: Is that the metaverse?
02:48: Advertising and sustainability

Want to learn more about generating new business models through commercial innovation?

🤳 Follow us! 🤳

#3DS #VirtualTwin #DigitalTwin 3DXConference2023 #sustainability #metaverse #3DEXCITE #Commercialization