SECRET 90 Page Cold Email Guide [Full Review]

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This video took me 2 days to put together, so I hope it helps teach you how to cold email to generate leads and get clients in 2025.

And huge thanks to Eric nowoslawski who does the cold email marketing for Instantly AI, Clay and more and runs a successful cold email lead generation agency. This video would not have been possible without you!

Want the link to the document? Watch the video

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Timestamps
00:04 - Review of a comprehensive 90-page cold email guide for 2025.
01:55 - Overview of essential strategies for cold email and lead generation.
05:39 - Email deliverability success depends on reducing spam complaints.
07:34 - Scaling email outreach through multiple mailboxes enhances sending volume.
11:26 - Effective communication requires careful email setup to avoid spam issues.
13:21 - Key strategies to avoid cold emails going to spam and effective domain management.
17:10 - D7 Lead Finder and Lead Swift aid effective lead scraping.
18:47 - Effective cold email structure enhances client outreach success.
22:04 - Optimizing email deliverability through simplification and avoidance of tracking links.
23:50 - Spin tax is less crucial with AI-driven email campaigns.
27:17 - Strategies for achieving high email reply rates and handling catchall domains.
29:00 - Managing email bounce rates is essential for successful campaigns.
32:21 - Email deliverability strategies focus on warm-up techniques and content variation.
34:06 - Effective cold emailing strategies for SEO services and domain management.
37:32 - Effective list building is essential for successful cold emailing.
39:15 - Effective PR outreach requires broad keyword strategies for better results.
42:37 - Cold email campaigns yield low positive response rates.
44:19 - Crafting effective cold email subject lines is crucial for engagement.
47:39 - Effective email structure enhances outreach success.
49:18 - Optimize cold email strategies for efficiency and better responses.
52:34 - Effective email structure enhances engagement and response rates.
54:10 - Optimize CTAs by adding value to increase response rates.
57:26 - Engaging audience while promoting cold email resources and strategies.
59:06 - Implementing CRM switch requires understanding key challenges and unique offerings.
1:02:25 - Effective pricing strategies leverage high-value offers for maximum profitability.
1:04:16 - The system offers comprehensive email solutions with no ongoing fees.
1:07:35 - Value perception enhances lead magnets by qualifying recipients.
1:09:15 - Effective case study usage enhances cold email outreach success.
1:12:44 - Utilize creative strategies and data for effective cold emailing.
1:14:24 - Avoid too-good-to-be-true email guarantees for better credibility.
1:17:49 - Utilizing AI to identify and solve business problems in cold outreach.
1:19:27 - Establish common ground to increase email response rates.
1:22:54 - Concise, personalized video messages can enhance cold email effectiveness.
1:24:29 - Utilizing AI and manual copywriting for effective email campaigns.
1:27:49 - Strategies for effective cold emailing in 2025.
1:29:27 - Leveraging AI personalizations effectively enhances your outreach campaigns.

Nick-Quick
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Learning A lot from you man. Glad to be an insider in the private program and really recommend it to everyone seeing this comment . Ahmed Ali here xD

Heyunicamel
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I am extremely grateful for this kind of transparent content. It helps beginners like myself tremendously, I will be using your services in the future & also recommended it to my colleagues

saturnprince.
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This is it!! Thanks for the value bro.

MichaelB_.
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:48 that was hilarious that you said "hey adhd kid, bookmark this video" as i was just reaching for my mouse to save it for later

jefffairchild
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25 mails means cold emails and warmup or what break then down per mailbox

praneethkumar
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Hey J couple of questions. whats your view on MXroute instead of google workspaces with instantly? also your view on a multi vps powerMTA setup vs instantly for high volume cold outreach?

bluestar-on-yt
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You mentioned previously in your videos that it’s mandatory to add a unsubscribe and mailing address at the bottom of the email. So is this still valid?

cy
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How do I know if people marking my emails as spam is there a way to check it in specific

praneethkumar
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Jay, do you think it’s smart for a beginning agency to purchase pre warmed emails or should they warm their emails gradually

muneebkhan
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Hi Jay, loved the video so so useful. Will reaching out to UK accounts from the instantly US IP address have an impact on deliverability?

Oli_Sleep
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Jay, I'm reluctant to setup domain forwarding for the following reason: I don't want some disgruntled cold email recipient going back to my main website and leaving a negative google review. I am a financial advisor, and much of my business is dependent on a pristine google review page. Have you ever heard of someone doing this? Am I being paranoid? Is domain forwarding actually that important?

joshirwin
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hey you say 5 mailboxes from 1 domain, 25 cold emails per inbox does it mean 25 cold and 25 warm total 50 per inbox and in the past you told to only use 3 mailbox per domain

praneethkumar
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1:04 I just asked AI to look for the link to the resource...

mwntsimanyanaii
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22 minutes in and you don't include any kind of unsubscribe link or even language to unsubscribe...uh what? Maybe later you explain it but how are you avoiding those pesky FINES?!

timm