200,000+ Spotify Streams with a $300 Budget, running Instagram Ads | Cracked the Algorithm

Hello! In this video I create FB/IG ad campaign and spend a total of $338 in 7 and half weeks. I cracked the Spotify algorithm and now getting Discovery Weekly boosts every Monday. Whether you have $1000 or $50 you can always promote you music running social media ads (SMAs) and get results.

Just because you might have a lower budget doesn't mean you won't get any results. Progress is better than no progress. Everyone has their own music journey and growing a fanbase takes time no matter what your budget is. I believe running FB/IG ads is the best way to gain a loyal fanbase.

If you have any questions, comments, or anything at all. Please leave it in the comment section! Thank you and I hope you find this video helpful in your music journey!



#musicpromotion #musicmarketing #musicbusiness #spotify

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Introduction and Overview of Forest Jam's Success - 00:00:00
Analyzing the Stream and Listener Metrics - 00:00:38
Budget and Ad Spend Overview - 00:01:44
Playlist Additions and Organic Playlist Impact - 00:03:05
Setting Up the Ad Campaign - 00:03:49
Selecting Campaign Objectives and Engagement Goals - 00:04:20
Choosing Countries and Audience Demographics - 00:04:52
Setting Manual Placements for Ads - 00:07:00
Creating Engaging Video Content for Ads - 00:08:08
Writing Effective Ad Copy and Call to Action - 00:09:32
Using Landing Pages for Music Promotion - 00:10:18
Conclusion and Budget Considerations - 00:11:28
Final Thoughts and Additional Resources - 00:12:06

[AstraAgora]

Thank you for showing the content you used for the ad. Looks like the song has got another 40, 000 ish streams since this video. Great work man!

[thejish]

Just tried my first lofi song ad and it didn’t go so well, gonna go back and try again. Grateful for this helpful video.

[YogiSounds]

Great post and video I learned some cool stuff from it

[dennispimpin]

I wanted to say I love your energy. Thanks for your content

[sportsareforwomen]

Thank you for this video. This video means a lot to me

[AcidJames]

Cant wait to give this a try, your also in my 'fans also like' on spotify! Super helpful thanks

[louisa]

Awesome video! I was wondering if you would do the same ad settings for a song that has been out for a while or would you do something different then? I know it won´t get the algo boost but just to get the song some attention would this formula still work?

[cavedwellersound]

I didn't know there was a woman in that video. Your creativity knows no bounds!

[KhuraijamSanjeet]

Awesome video! One question keeps popping up, so when I upload that ad preview video is it better to trim from a music video or use like an abstract like you have?

[BTAVmusic]

Nice video, very straightforward. I do have a couple questions…how many ads did you test because you only showed one piece of ad content but how many do you recommend testing? Also, I always could never check the event or whatever it’s called so that Facebook picks up on the conversion clicks and when it doesn’t work I have to resort to paying a ad agency smh. Lastly, should I switch from hypeddit to toneden or should it not matter…just want the easiest setup. Hopefully you respond and I subbed! Thanks again.

[dennisjansen]

Love your tutorials a lot! I was wondering would it be possible to create a add that starts running when the song releases. I have the Spotify URI, but I am not sure if this gives testing problems.

[danygodoyenciso]

Great video! Did you add or recommend adding platform names such as Spotify on the interest for the campaign?

[iamblush]

Thank you for sharing this. How much did you spend a day on the ad? Did you keep the daily spend the same the full campign? did you edit the ad at any point?

[PaperboyAlumni]

Great and really helpful video 👏🏻👏🏻👏🏻 This might be a stupid question… is there a way to run an ad like this if I only have Instagram and not Facebook? 😊

[Kiddsneakerboxx]

Wow amazing, not sure where im going wrong.. I spent 300 only running to 3, tier 1 countries and I have zero algorithmic playlist. I've also doubled your website clicks with less reach. My song rate in Spotify is 3.679. Never seen discover weekly

[neemanofficial]

Hey. Thank you for sharing...Say why to choose always View Content and no conversions for sales?

[HaydenSnookMusic]

The part a lot of people are missing: You also have to make good music that resonates. If it doesn’t hit people’s ears well, they’re not going to click and listen. It’s not really all about the ads. This is a great way to get your song in front of people, but if it’s not a good song, people will not click it. Keep grinding guys!!

[vxd]

As a label can i ask do you pay for the ads or does the artist? Or do you split it? Im curious i do a lot of fb ads for friends and im thinking about starting a label because i can tell very early on if it will do well algorithmically.

[Realma]

Do you do different ad sets with different targeting audiences and multiple ads? A lot of people out there advise that, but I often get fragmentation warnings...