How to Find Investment ideas with Amazon's Top 100 Searches! – How to Find Stocks to Invest In

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How to Find Investment ideas with Amazon's Top 100 Searches (how to find stocks to invest in)

In this video, I want to discuss how you can find companies to invest in and how to find new investment ideas. To me, it seems like one of the most commonly asked questions in the world of investing is how you can find investment ideas and I often hear people moaning “I don’t know which stocks to buy”. Obviously, there are traditional, quantitative techniques such as using stock screeners, but there are other approaches too, qualitative approaches, that are often overlooked. And today, I want to share one qualitative way to generate new investment ideas that you’ve probably never heard of: Amazon's top 100 searches (it may help you find investment ideas in the USA but also globally).

From my experience, beginner investors usually start their investment careers with some "wild" buying and selling – they just jump in and out of positions and occasionally enjoy a quick win. They mostly follow all the hot, new trends and invest in companies Jim Cramer recommended on CNBC or some random “influencer” on social media mentioned. However, this is not really a recipe for a successful investment career or sustainable returns. So obviously, every beginner investor will have to eventually figure out how to generate his or her own ideas, and more importantly, to evaluate these ideas independently, to build one’s own conviction, to have to courage to buy when the stock is down to attractive prices and to then hold the stock through thick and thin if the business itself is developing positively.

And there are quantitative approaches to find investment ideas such as stock screeners, 52-week low lists (or new-low lists in general) as well as Joel Greenblatt's magic formula. I sometimes use these quantitive methods to find stocks to invest in. However, the very best investment ideas don’t screen well, the compounding machines that you can just hold forever, and that’s why I think that every investor needs to have some qualitative tools to generate new stock ideas as well (to find the top stocks to buy). So in a way this is an investing for beginners guide.

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MUSIC:

Chapters:
0:00 Intro
1:10 The importance of generating your own ideas
2:18 Quantitative approaches
2:48 Qualitative approaches
4:45 Amazon's top searches - a snapshot of consumer behavior
8:22 More ideas
12:16 Curiosity as an important trait

DISCLAIMER:
The content provided on this channel should be considered an educational resource and should not be construed as individualized investment advice, nor as a recommendation to buy or sell specific securities. The stocks and funds discussed on this channel are examples only and may not be appropriate for your individual circumstances.

Before making any financial or investment decisions, I recommend you consult a financial planner or advisor to take into account your personal investment objectives, financial situation, and individual needs.

In no event shall René Sellmann be liable to any viewer for any damages of any kind arising out of the use of any content published on this channel, including, without limitation, any investment losses, lost profits, lost opportunity, special, incidental, indirect, consequential or punitive damages.

I hope you enjoyed the content!
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How do you generate investment ideas? How do you like the idea of using Amazon's top searches?

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Thanks Rene! As always.. a great video and a great insight on the "in-demand" brands and technology.. however, a question which comes to my mind is that such searches may also be subject to pretty frequent changes.. depending on what brand or tech is "viral".. so are these investments necessary long-term?

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