Michelin Man Story

Since his beginnings as a stack of tires, the Michelin Man has taken many forms! Here is its new one!

➽ Who are we?
Michelin, a leading premium brand, is dedicated to sustainably improving the mobility of goods and people by manufacturing and marketing tires and services for every type of vehicle, including airplanes, automobiles, bicycles/motorcycles, earthmovers, farm equipment and trucks.
It also offers digital mobility services and publishes travel, hotel and restaurant guides along with maps and itineraries.

➽ On this channel, you will discover all our product range and learn more about our culture and innovations.
You will also be able to find exclusive test, comparisons and testimonials about Michelin.

➽ Find us also on:

[ricecakeFTW]

My wife somehow signed up for a promotion from Michelin Tires. In return, we got a stuff Michelin doll and my daughter just barely turned 1 and it was her bed time"doll" . Everywhere we'd go and she notices that iconic figure, she would say, " Daddy! It's Mich! Hi Mich!" I try to be loyal to the brand from wipers, motorcycle tires, and car tires when I can. Thanks for sharing that history.

[Bluey-Forza-Cars-Fan]

As we look back today Michelin will always be the best mascot In the world and has made Imsa my favorite forever

[avarobertson]

The old Michelin man was creepy back then

[piperthecollector]

Thanks to my lifelong exposure to the motor industry, I've seen this guy a lot. I smile whenever I see his face, and whenever I happen to spot Michelin tyres on a car.

Since truly getting to know Bibendum, I've had the great fortune of finding some lovely collectables. My favourite is the Bibendum plush made by Build-A-Bear that I had sent over from America! He was my perfect gateway to a great time at Silverstone Festival, where a Michelin booth stood before the shopping village. The staff were fascinated by my Bib plush, and they let me meet the man himself! I'm so happy to have a photo of myself with Bibendum while holding my special plush, who has only become all the more special to me thanks to this precious moment.

[daviddyer]

Michelin, still drinking up through obstacles since the late 19th century!

[wally]

the original look of michelin man is terrifying

[albert]

The history of Michelin Man in 2 minutes, cool

[Omegajunior]

I remember Michelin Man all right. He sorta looks like a mummy.
Good evening from Ireland!

[leannezezeski-sass]

I kinda like the old bibedum better but it’s a close one because the modern one is super iconic too

[joelaguila]

nice name of the tire brand but no matter what, i always choose you michelin

[adamfans]

I like Michelin Man! From Scary to Iconic to people💗💗💗👍👍👍👍

[flashnillson]

Thank you for making imsa my favorite sport michelin man

[aaron]

We see the birth of Michelin man, but what about the DEATH
**DRAMATIC MUSIC PLAYS IN THE BACKGROUND**

[joeljr.]

I hope Dane Cook, Dax Shepard and Jessica Simpson have heard of The Michelin Man because The Michelin Tag or ticket was shown to be scanned on the tire on their movie Employee Of The Month.

[Benjimac]

I have always thought Michelin made the better tires on the market

[FootSplit]

why are there so many dislikes? gotta love bibendum

[king-wmgy]

but the company started in 1889... why is it 1898???

[ningsaetiew]

It's the oldest marque in this world, the Bibendum.

[dionschorel]

SUPER MARIO 64 STARRING ROO: SNOWY VALLEY FOR FINAL AND ENDING SECRET STORY BOOK

[buzztp]

Tires are black the Michelin Man is white but made of tires ? And in the new ads they are cartooning tires white to justify this. But I'm not trying to say .... but I'm just saying.