How To Set Up Product Catalogs For Facebook and Instagram

Product Catalogs allow your business to sell products and services on Facebook and Instagram. Today, we've created a full tutorial on how to set up a product catalog and best practices you can use for your business. Watch now to see everything you need to know about Product catalogs!

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Do you sell something online? Do you run ads on Facebook or Instagram?

Then you need to read this post on product catalogs!

Today, we're going to talk about the Facebook product catalog...

...which is an excellent way for you to sell your products and services to new and existing audiences. 

We’ll show you: what the product catalog is, how it works, how to set it up for your business, and share some tips and tricks. 

Let’s get into it!

Video Outline
Intro (0:00)
What Is The Product Catalog (0:30)
How To Create A Catalog of Products (1:00)
How To Add Items To Catalog (2:10)
Best Method For Small Businesses (3:18)
How To Set Up A Data Feed (3:50)
What Do I Do With A Product Catalog (5:31)
Changes Coming To The Product Catalog (6:32)
Catalog Best Practices (7:02)

// LYFE Marketing

➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

[jodipaterson]

whilst I find learning all this information similar to being moved to another planet- but you made it simple and clear- greatly appreciated

[elishap]

Your thumbnail reflects the feeling about this process 😊
Instructive Video 👍🏼,
Thank you.

[natesha]

This is 2 year but very helpful. I am about to move on to watch the one where you said how to set up a shop. I am hoping that video will help me because I tried a couple of times but it says "not available in my region" and I am in the Caribbean...am still hoping your video has a work around.

[Scorpionwins]

Great video, the LYFE Marketing videos are so comprehensive. Thank you!

[luckyking]

Facebook makes the process so confusing it's beyond crazy when I was putting down my information it seems like Facebook spread my information to other pages making the process way more complicated. And the bizarre thing is I was only using my main business page I didn't use any other page to add products. And for some strange reason my main page is a business page which makes no sense.

[PaulRansonArt]

Thank you so much for this video. I'm in the process of setting up a catalogue for a website so this particularly helpfull.🤓❤

[dinaadel-bxdd]

Thank you for making it that clear❤,
I created a new fb account, business account and created a page and set a catalogue.
But i didn't upload any items yet. I have a problem that my page is unpublished although i provided all the information needed but on the commerce manager settings my sales channel is hidden and account status is inactive and i can't change them, can you help?!

[bryanacevedo]

Amazing content! I have a question in regards to the product, in the category section I would like to add information of a variant such as type: ... Just like when you add an item with a clothing category it displays, the size option to choose. I've seen these on other shops but I do not know how to achieve this. I can send more information if needed I have screenshots but I'm having a hard time adding this option. Thanks in advance!

[koawhkaine]

I have a Shopify store, used an integration that pushes those products over to Facebook store. So step 1, do I use create shop instead of catalogue? Trying to figure out how to mAke Facebook ad that links directly to the store item on fb without making consumer go back to Shopify website. Thanks

[Katie-upgg]

Thanks for the video. Just one question, So if I don't have my own homepage for those products, am I now allowed to use facebook catalog?

[rypacifica]

Awesome content!! Do you also know how to remove the data source from 'Syncing from partner platforms'?

I have created my customized feed but I cant remove the auto synced items from 'Shopify'.

Thanks a bunch!

[jophermans]

That’s some helpful information! I have a question though.

I have one Product Catalog (Shopify) linked to my main FB/IG account. How do I connect the same Catalog to a second IG business account?

Ohhh I really hope you know where I should start my search. Right now I’m stuck with this…

[diyananikolova]

Hello, I have a question. Can i tag products from my catalog in my facebook post without having a Facebook Shop?

[gregnasso]

This was very helpful, thank you! I do not have a website currently, do I need one to use the datafeed from a Google Sheet?

[Darkside.Chronicles]

Hey awesome video! I have a question tho maybe you can help me with. Whenever I'm trying to add items to the catalog it's saying I need to add a website. It's not optional for some reason.

[gelaigalleros]

There are products in the Instagram store that I need to remove, but I don’t know how. It also shows the approved website. I need to update the catalogue, but when I click on update the catalogue link, it goes to my Facebook, but not the correct catalogue for these items. How do I fix this? Would really appreciate your help. Thank you.

[razzledazzle]

I'm trying to add an item to a catalog and it's asking for a link to a website. I do not have a website. Just my facebook personal and business page. Do i link to my business page?

[nelmiranda]

Hi! is it possible if I don't have website? Because it is asking a website link which I couldn't provide

[eugenefonkem]

Hey does this work with big cartel too?

[alienworldshop]

Good video, how do you resize your pictures transfered from Instagram thanks