How to order pizza like a lawyer | Steve Reed | TEDxNorthwesternU

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Can using law school training improve how you order a pizza? Law Professor Steve Reed believes so.

Using his expertise as a Clinical Professor of Law at Northwestern Law and as the Assistant Director at the Entrepreneurship Law Center, Steve Reed will demonstrate the benefits (and drawbacks) of legal thinking and analysis when applied to everyday life.

Steve Reed is a Clinical Professor of Law, the Assistant Director of the Entrepreneurship Law Center, and Co-Director of the JD-MBA Program at Northwestern University School of Law. In the clinical program of the Entrepreneurship Law Center, Reed works with students to represent start-ups, more mature companies and social entrepreneurs in a variety of transactional matters. In the classroom, he teaches Business Associations, Advanced Corporate Law and Mergers & Acquisitions, and co-teaches Entrepreneurship Law. Reed also co-teaches Law and the Entrepreneur, a Massive Open Online Course offered by Northwestern University and Coursera that attracted over 35,000 students worldwide in its first session.

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I thought this was going to be about ordering the perfect pizza with an obnoxiously specific order. Instead, it's about a pizza place ordering its customers with obnoxiously specific rules.

Synthetikaryote
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- Honey, are you leaving me?
- Well, let's say I'm just changing jurisdictions here

schwartzgii
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This is irrelevant to the video but I just wanted to let everyone know that I got the entire LEGO movie as my ad

niczabel
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I get what he's saying. Follow the rules.

But having worked as a cashier, there's a rule called "customer service" . It's what you do if you want your customers to keep coming back.

Making too many rules is a system that won't work either. Eventually the system will break.

Following lawyer rule number 3, you can go to a different place that doesn't have so many rules.

HongFeiBai
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"What do you think they think about someone showing up unannounced?"
I'm inclined to think they'd be thought of as customers

duracell
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All I learned is that Burt's is a terrible pizza place and that this guy has too much time on his hands.

georgepantzikis
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This is a 16 minute talk about him telling us that hes a lawyer

dogcabbageboy
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It seems like he made this entire speech just to compliment his reasoning and analytical skills.

BunnySlippers
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"To me a lawyer is basically the person that knows the rules of the country. We're all throwing the dice, playing the game, moving our pieces around the board, but if there's a problem, the lawyer is the only person that has actually read the inside of the top of the box." -- Jerry Seinfeld.

freeearthcitizen
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So obviously berts place is a front for the russian mob, are we just not gonna talk about that?

rockymckay
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Burt's sounds like a horrible place to eat. Like let's say I've never been there before. How am I supposed to know to call one day ahead? And what kind of establishment in this day and age doesn't take credit cards? I would happily take my business elsewhere.

connorstandingready
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Just save yourself 16 minutes the video goes nowhere there's no point to it basically Berts Pizza is incredibly strict and rigid with the rules and has shity customer service

gabrielhowardMKE
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First time I’ve been bored to death by a ted talk

huanzhang
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These comments are so goood, he’s probably reading them saying “they’re just jealous they’re not a lawyer like me”


We aren’t jealous

danielowens
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That sounds like a terrible place to eat, no wonder they closed down.

sdfjasdfp-
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Thank you for letting me know where to avoid pizza when I'm in illinois.

joebobjenkins
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That's pretty much how lawyering works. You start talking about pizza, then you switch your focus on the blandest and uninteresting story you can think of, halfway through your speech, no one listens anymore, and they only remember the pizza part. They are hungry, annoyed, bored out of their mind, they will sign anything just to get out of the room and go have a pizza.

smurfk
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"How to say in 16 minutes what could have been said in 3."

sunnie
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As a Lawyer, I approve of this message. Terms and conditions apply.

zb
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I was hoping it would go somewhere. All I learned is that Burt's deserves to close.

joewithajay