How To Increase Landing Page Conversion Rates

How To Increase Landing Page Conversion Rates. In this video, I will teach you how to increase your landing page conversion rates. The performance of your Google ads campaign and other paid acquisition channels depends on the quality of the pages you funnel this traffic to. An optimized landing page will increase your quality score while reducing your customer acquisition cost. Your understanding of landing page optimisation will directly impact how much of your marketing budget is wasted and how much of this spend will positively impact your bottom line.

Potential customers who arrive on a well optimised landing page will be motivated to complete your checkout funnel and convert, ultimately making that sale and earning you money.

Video timeline:
0:00 Start
1:17 Introduction
2:02 What is a Landing Page?
6:32 Landing Page Optimisation Process
10:24 Important landing Page Design Elements and How Optimise a Landing Page

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#digitalmarketing
#conversionrateoptimization
#websiteoptimisation
#marketing

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