Metonymy: It’s associated! - Rhetoric Series | Academy 4 Social Change

Metonymy is a figure of speech that substitutes one word or phrase for another with which it is closely associated. The comparison created is built on the relatedness of the thing and its new name. The new word or phrase is called the metonym, and it must be conceptually related to the original.

**Think Further Questions
1. What are some common sayings that use metonymy?
2. Why is it important to know your audience when using metonymy?
3. When would you want to use metonymy? When would you want to avoid it?

**Contents
00:00 - Introduction
00:20 - Explanation
00:43 - Definition of Metonymy
00:57 - The History
01:36 - Using It

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