Loom's Road to $975 Million Exit by Atlassian - Shahed Khan

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Explore Loom's incredible startup journey, as they soared from a humble beginning to a staggering $975 million acquisition by the leading team collaboration software giant, Atlassian. Marking one of 2023's most significant tech acquisitions, Loom's story is a testament to perseverance and strategic adaptability, with 8 years of hard work and 2 pivotal shifts. Dive into this video for invaluable insights that every startup founder can learn from.

00:00 Introduction
00:52 The Unruly Child
04:27 Don't Fall in Love With Your Idea
06:31 Unexpected Use Cases
13:37 Revisiting Mission
15:42 Reflecting on the 8 Years of Journey

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eoglobal
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As an Australian, Atlassian is a legendary company! So good job on the exit!

lukewilliamrimmington
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Parents from the two most dear rival countries India and Pak 😊 raised such a humbly successful child

d_a_k_s_h_
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All runescape taught me about the world was that everyone and their mom is trying to scam you.

reprovedcandy
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I can't imagine trying to find a new problem to solve / pursue as a business after a nearly $1B acquisition. When my first startup was acquired for nearly 1000x less, I had a surprisingly hard time wanting to pursue another idea as the bar for success suddenly felt a lot higher.

reprovedcandy
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It's interesting how many comments here don't understand why it was sold for so much. Listen, if you make a product you better understand how/why acquisitions happen and how a company gets valued.

ianstallings
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I bought a new computer. Somehow Loom got on it. Somehow it's on my desktop. And I find each time I buy a computer, the marketing blizzard gets worse... and things that used to work now work a different way or not at all. Anyway, so I started up the app. And not only could I not figure out what the app did by doing that, I couldn't even find a way for it to tell me. So I Googled it. And after a page of links I still didn't know what it did. So I watched this video. And I still don't know what it does. You really gotta love marketing these days... because that's all there is. But it sure is prettier than the olden days when we proved our confusion using craft paper and crayons.

toddmarshall
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There's a pattern - Data, data helped make all this decisions and they had almost all the details

Allyourneedsmet
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Sold right as Apple released Presenter Overlay, killing the need for this in top US white collar jobs. You guys can have fun marketing to Windows users from now on. Kudos to ya'll on timing!

scooperkupp
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I could've made Loom with 10 Mil hiring some Atlassian engineers. Sucker spent near 1B

AGunzOw
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Apple Presenter Overlay will kill it before they see this message.

RishiKumar
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I don't feel the value .. still doubt why its worth so much ...

DePhpBug
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So they designed usecases to show users, but in reallity no one at the time used loom for these usecases? i guess it worked... fake it till you make it

max-runge
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Why is this worth so much? It looks like a copy of Camtasia?

method
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so basically Atlassin spent 1B for YouTube with a face

RumakInaph
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