2019 Electronic shelf label(ESL) for retail store

What is ESL?
ESL(Electronic Shelf Label) or called electronic price tag is used by retailers for displaying all kinds of product to present pricing information on shelves. Moreover, ESL transmits product information updated in central server using low power RF technology through Gateways to thousands of each ESL.
ESL is gradually replacing the traditional paper price tag. And ESL is a quickly developing market.

How ESL Works
Electronic shelf label:
Display price and merchandise information on the shelves.
Base station:
Exchange the data between the server and price tags.
Handheld reader:
Bind the merchandise bar-code and price tag ID.
Through the ESL server(Software) connecting base station.
And reading customer database automatically.
The base station will send signals to tags by 2.4 g wireless.

What benefits can ESL bring to me?
1. Real-time update price improves commodity operation efficiency.
2. It can save labor and reduce the cost of consumables.
3. It is environmentally friendly and can work for more than five years.
4. It can help you manage inventory effectively.
5. It can display all kinds of information of goods intelligently.
6. It can enhance customers'shopping experience and increase customers' desire to buy.
7. It can take advantage of the low cost of online customer acquisition.