A/B Testing With Webflow (in 5 Minutes!)

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A/B testing with Webflow is an absolute breeze when combined with Google Optimize. In this video, I show you how we set up A/B testing on the Flux website in just 5 minutes.

Odds are, as you get more and more high-end clients, and as you work with clients on a longer-term basis, you'll need to learn website optimization. A/B testing is the simplest, most effective way of testing and optimizing websites. Luckily, it's super easy to set up with Webflow and Google Optimize.

Have you setup A/B testing in the past?

Timestamps:
00:00 Intro
1:20 The pages we’re testing
2:16 Step 1
4:05 Using Google Optimize
5:28 Reporting

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#webflow #abtesting #webdesign

Thanks for watching the video!
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A lot of Webflow designers about to be sad realizing their simple landing page converts better than their page with 1000 interactions that took them 12 months to build!

But in all seriousness, loved this video Ran. Love these videos that talk about the analytics and proof of a good website performing well rather that just hoping it does!

PaytonClarkSmith
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2:14 ABSOLUTELY hilarious! I liked the video, simply because of that! Great video altogether Ran! You are the man!

aguynamedandre
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This was the perfect opportunity to kill the myth that long pages and long texts don’t convert : long pages and long texts do convert as long as you apply the right information architecture strategy and UX writing approach. 🙌

herveygreenadskin
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If you’re here in 2024 after Google Optimize has been deprecated don’t waste your time.

morethanpixls
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I really like all the third party solutions you bring!! Really helps me get the most out of webflow and develop my service as whole in a more autonomous way. Thank you!

gabrielbrasil
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This is a really nice way to test your website, thanks.

Tauri
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Super helpful tutorial. This is one of my favorite videos so far. Behind the process of running and maintaining the business may be an interesting avenue to explore for those that are trying to get started building a studio or marketing platform.

dimitriotero
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Nice vid Ran, I wasn't aware of google Optimize

njengathegeek
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Really helpful Ran! I'll add this to my process!

delfs
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Love it 🔥🔥🔥🔥🔥 great content, btw I might be getting Adobe creative cloud as a Christmas present, and since you're the professionals I was wondering if you liked Adobe dimension and what you thought of it...

alexandereisen
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Last I used this feature, sometime 8 months ago, or so, it looked super promising for a timed upsell page use case. When a user who just purchased something lands on this upsell page, there’s a 10 minute “one-chance” offer to buy an add-on. I so badly wanted to make that timer real. But there were too many variables to make it viable for Google Optimize. I really like the idea though. For something like you’re describing, it was super easy to apply some CSS when setting up the split test to hide/show certain elements. It’s awesome

olivedrab
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Make sure you use a calculator to precise the days needed for your test so you get meaningful data and not a false negative or a false positive.

happysloth
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Attn: Best E-commerce Website Design for 2020 (Tittle)

Hey Ray,

I love your videos and have learned quite from it.

But i found that you said for all checkout pages that they are pretty normal/standard/boring.

So can you show us 1 or 2 example of how would you design the checkout page as per you or if you have made any e-commerce website for a client that you can show us.

Cause i as an developer Can develop many ways for check out but in most of the cases clients wants to stick with the standard designs.

And i would really like to see your perspective and design of an checkout process.

The reason am asking you to give examples is the reason i subscribed to your channel which is you lead by example that's what a true leader does and i too believe in that.

God bless you bhai.

Lots of love,
Ravi from India.

P.S: bhai means bro in Hindi.

ravimaru
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Thank you!! This is exactly what I was looking for 🙌

KateKassab
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Can you please discover a UX reserch theme and UX overall. Thanks!

stasmaksimov
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Hi, I've followed your instructions and am getting Anti - Flicekr snippet configuration error, and Anti-flicker snippet installed after the Optimize snippet

darenzd
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I want to check out the long page website How can I do that?

raghavkedia
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The short version was the long version, and the long version was just just insane! lol

deanarnold
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A/B testing is great...when you have traffic ^^

luckyloop
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A / B testing by webflow - brought to you by a google product linked to google analytics that will work on any webflow promotion is getting stronger

graaam