Sephora Beauty RePurposed

“Is this a trash can?”

It’s not—It’s better!
It’s a way to give your beauty empties a second life.?
A way to help end packaging waste.
A way to stop wondering—

“Can I recycle this”

This is a Beauty (Re)Purposed box at Sephora.
A simple way to close the loop on difficult-to-recycle empties.
Even the ones you didn't buy at Sephora.

Just clean them out,
Bring them to your local Sephora store,
And drop them in the Beauty (Re)Purposed box to make a difference.

[nikiy_luna]

So happy to have this option in store! This is such a great idea.

[brianaverdugo]

lolol "Is this a trash can?" I hope everyone that walks into Sephora sees this vid!

[e_]

Everyone is so gorgeous! They should be in all of your videos!

[Recordeer]

You know these recycle boxes just go straight into a landfill

[brentmitchell]

So inspired by all these recyclers in this video!

[yolandashaw]

So awesome, how am I just now finding out about this. Glad Sephora is doing this .

[makememaldonado]

the feeling of satisfaction after dropping off all your empties at Sephora>

[anti-therapy]

bro i was about to search smthn and then this ad cane up and brainwashed me

[emilyk.michael]

What a great idea!!!! Thank you for implementing this!

[mollareads]

My sister danced to this song for her high school dance team

[fancyspaggy]

this is so interesting, maybe since you do this now you and ulta can stop destroying products you throw away and actually put those to good use too.

[xRevoEmaGx]

Great way to improve profitability for Sephora, zero incentive to customers.