Thryv Review | Become a Text Marketing Technophile

Become a Text Marketing Technophile in 3 Steps

How do you communicate with friends and family today? By text message! So by nature, text messages are really intimate. That’s why they get opened at an exponentially higher rate than emails.

So if your business wants to get in the hands of consumers, you should do so via text.

How do you get started?

1. Build your list by helping consumers opt in.

Text (like email) is permission-based, so consumers have to opt in to your communications.

How?
At point of sale
Call-to-action buttons on your social media pages and website
Printed collateral with instructions

2. Invest in software.

Before you can hit send, you’ll need a software to manage your campaigns.

Choose one with:
Included five-digit numbers called “short codes” (These help contacts opt in or reply to your campaigns.)
Automatic response capability
Keywords and keyword tracking
A mobile app for easy management

3. Get to textin’.

Text messages are great for time-sensitive promotions. Why?
High open rate
Fast engagement

Is your business based on appointment? Face annoying no-shows? Text is also great for automated reminders.

Make sure they include:
Date and time of appointment
Location
Business name
Business phone number
Ability to confirm or re-schedule

Get started with Thryv. The all-in-one management software, built for small business