Top 5 Marketing Mistakes Roofing Contractors Make

Top 5 Marketing Mistakes Roofing Contractors Make

1. Poor name choices.
2. Using “Exteriors” in the name.
3. Selling too many products
4. Not asking for good reviews.
5. Spending too much on paid advertisement instead of organic content marketing.

From Insights:
00:00 Intro
00:14 Poor name choices
01:08 Using "exteriors" in your company name
03:12 Selling too many products
03:50 Not asking for reviews
05:02 Not spending on organic content marketing

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Helping Roofers Become Successful Business Owners. Want have a better understanding and learn how to operate a business? If you answered yes to the following question you're in the right place, this is the top roofing channel on YouTube where you can apply everything from product reviews to commonly made mistakes others have made so you don't make them.

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[RoofingInsights.]

Like the video if you want more marketing tips on our channels. Your likes is your vote what content you want to see more!

[TWHITTAKER]

Awesome sir!
I'm 27 now and have been in the hvac industry for 8 years now and your content is great ! As of now, working on my license for hvac. Nerve racking step in my life. Just wanted to comment and say thank you for your content.

[suhwateezea.]

One of my competitors. The Exterior Company took all of the cedar jobs in the first month of the storm. Only got 9 deals starting from scratch but man that guy kicked my ass and fired me up to be better.

[dexterteach]

You're so right Dmitry, our company is Jennifer Homes, and our competitors get so much work because they have roofing in their name (we get most of our work from referrals). But I am definitely going to re-think our business name now.

[ThomasSteed]

Absolutely agree with splitting up your businesses multiple LLC's protects you in the long run. I've also wondered if you can organize them under an LLP, and insure everything under the LLP.

[RoofingInsights.]

From Insights:
00:00 Intro
00:14 Poor name choices
01:08 Using "exteriors" in your company name
03:12 Selling too many products
03:50 Not asking for reviews
05:02 Not spending on organic content marketing

[mikejohns]

Wow this video helped me a lot getting my roofing company started appreciate it been watching you since a year and I’ve learned so much thanks 👍🏻

[Phillips]

Im.a 3 rd generation roofer we always keep business with out all this advertising u new guys have come in went on utube n found about Roofing 90 percent of Roofing company owners can't even mark off a roof nor install a roof

[shaneMcguire]

Love the shirt, not cheap though. It seams like the quality has gone down while the price has skyrocketed! Lower the price and make it better!!!

[Forschung]

This is just the video I need currently 🔥👍

[mikejeanette]

I will never understand why anyone needs marketing. I just can't get it. 8 years now I've had my own roofing company and I've never advertised more than a yard sign and cards when asked for a card. I just subbed as filler and did my own jobs first for friends of familly mutual contacts etc and did good work. People talk. After my first year I barley subbed a job ever again. By my 3rd year I had contractors I've never met or given a card to calling me for new con. Just do good work and be patient

[highcommandroofingllc]

I was thinking about naming my company near me roofing but didn't have the guts.

[mariamendiola]

Really love all the videos very informative and helpful Thank you 👌

[alexpartridge]

How did you differentiate potential clients that are hiring you 100% based on reviews/reputation regardless of price vs those customers that mention the review but only want the cheapest chuck in a truck. (Time wasters). I’m a Canadian roofer with an almost perfect rating on google. Besides a bad client and reviews left by “competition” or “Karen’s” I could not drive an hour to do estimates for right away etc. Most of my work is referral. I’m a small business growing. With a great reputation. It’s hard to tell on cold calls if I’m wasting my time. I live in a rural area so doing one estimate for a customer can take half a day.

[josuebenitez]

What do you think about the name American Eagle Gutters, and be honest I’m here to hear you

[texasRoofDoctor]

There is only 1 Austin Roof Doctor. My logo is the bat which is the official bird of Austin.

[eli_van]

how much it affects me to change my business name, after 6 years in the business?

[BRH]

can you tell me if certainteed rolled ridge vent is any good.

[codyrhea]

Still waiting for someone to open “Tarnation Roofing”

[sanesleon]

Yes make plywood cheap $101 for 3/4 plywood