Expert Secrets

Three common traits of the people building the mass movement:
1) charismatic and attractive character,
2) focus on a future-oriented cause bigger than themselves, and
3) offering new possibilities to their audience. Start working for free and get results.
If what you're doing is working, capture those stories and testimonials. In business, there is one thing that matters: faith. You have to get people to believe in what you do, and you do that by mastering the art of storytelling.

[jzk]

Very long and overwhelming... I recommend content by Joel Erway instead.