New SRAM Red AXS & Trek Emonda SPOTTED

Components from what appears to be a new SRAM Red AXS groupset have leaked online and the images tell us a lot about what we can expect.

There’s also a new Trek Emonda and Factor Ostro VAM, helmets from Kask and POC, and new shoes from Bontrager and Specialized.

Tim De Waele / Getty
IMAGO / Sirotti
Ineos Grenadiers
Peter Mundy / Getty

Chapters
00:00 Intro
00:31 NEW SRAM Red AXS
05:35 NEW Trek Emonda
07:23 NEW Factor Ostro VAM
09:07 NEW Helmets From Kask And POC
11:17 NEW Shoes From Specialized And Bontrager

New SRAM Red Groupset? | 2024 Road Tech Trend Predictions

NEW Red eTap AXS + 2023 SRAM Road & Gravel Predictions

SRAM Red eTap AXS Review

Hill Climb Diaries - Joe's Incredible 5.2kg Trek Emonda

NEW Trek Emonda | Addictive! Fun! Uncompromising Disc-Only Race Bike

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[bikeradar]

Do you like the look of SRAM's new groupset?

[aliancemd]

Those SRAM brakes, with the non-anodized aluminum look, gives the “we cheaped out on these” vibes - has more of an old Shimano Deore look

[mrrodriguezHLP]

I am a Campagnolo fanboy. Ever since Campy's current flub with wireless Super Record, I am convinced that SRAM leads the way in innovation and groupset aesthetic beauty. Whoever designed this current Red groupset, definitely grew up riding Campagnolo. New Red will be on my next build.

Also, I have big ears. If a helmet can comfortably tuck them in, I'd save 3 watts for sure.

[petersouthernboy]

The Trek looks like it came from an open Winspeed mold.

[nuttynut]

so Simon forget to turn on the mic and cut the hair?

[JogBird]

so glad i picked up a first gen emonda, 5.5 lbs stock w Al wheels

[kargi]

The Red is going to be announced in May.

[dermitdemkuchentanzt]

so we should be exitet for a new 3000 euro groupset ?

[Vandara]

How can you miss the lower pully wheel is oversized on the new sram red?

[Xhadp]

Love the new SRAM shifter, the old one just stuck out like a sore thumb to me and doesn't look ergonomic nor sleek whereas this new one is an improvement on both of those fronts.

I'm not 100% convinced it will be a Trek Emonda. I am leaning towards thinking it will be a new Trek Madone designed to be an all-rounder bike. There is also the factor there is only one photo of the bike that exists so I think that should set off clues as to the nature of the bike and its current status rather than looking at it solely from a comparison perspective.

[wendynorman]

Yeah, but did they make it so you can change the front chainrings without having to buy a new powermeter?

[terrywalker]

Wonder if BMC is coming out with a modified Teammachine? I am not talking about their new black and white overly priced frame set.
And is Pinarello coming out with a new Dogma F?

[comedyman]

any idea if the new sram red will come with different cassette and chain vs the current red?

i was planning on upgrading my Sram Rival with Red cassette and chain and was wondering if new and better ones will turn up now

[philadams]

What's the source of the leak? All I see online are the major news outlets (like yourself) covering it but nobody mentions where they leaked, so it seems like a setup.

[punkandprovocation]

Simon. Cool shirt/jacket/shacket - where from?

[nkantar]

> “SRAM Red is an immensely popular groupset”

Is that on posters? It’s so expensive I find the phrasing some combination of hilarious and unbelievable, haha.

[npdf]

😅 love the earotech comment 😂 great comment.. the POC version looks awful.. Pete 😊

[rodrigosa]

The nem Force groupset is so similar to the Red one that's only natural this evolution on SRAM's flagship groupset.

[benshane]

Not vibing on the smaller shift paddle. Guaranteed the front derailleur isn't backward compatible.

[world_travels_hugheliash]

you guys forgot about the magic wheel jockey