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The Impact of Political Spending on DTC: July State of the Industry Podcast

From Tweet to Transformation: Introducing the CTC Global Accelerator Program

2024 Industry Update: A Look Back At The First Half Of The Year

From Community Building to Ad Efficiency: The GoRuck Story

Now What?: Bridges Episode 12

Marketing in the Macro Environment: Bridges Episode 11

Igloo's Creative Breakthroughs: Outliers Episode 2

Bridges Building an Ad Account Your CFO Will Love

Revolutionize Your Influencer Marketing: A Deep Dive into Saral

2024 Prediction 3

2024 Prediction 2

Everyone in the organization should have a role in forecasting.

If a forecast isn't a prediction, what is it?

Accurate forecasting in ecommerce is an exercise in execution more than it is in modeling.

The Prophit System, Part 3: Building a Creative System to Accomplish a Financial Goal

MER was down over BFCM, what does this mean?

Was 16% growth over BFCM a good result?

We have growth, 16% top line growth for BFCM weekend

What is the Growth Constraint?

Ultimately every business exists to serve its shareholders.

Mastering Growth Marketing: Strategies for 2024 and Beyond

How do you message a discount?

When is the BFCM starting for you this year?

LTV doesn't change much no matter how good your marketing is.