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adidas Football x Miami Hurricanes Event Recap

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When it comes to American Football, the construct is rather simple – the collegiate lifestyle can be a bit more of a grind, while the pros seems to indulge in the glitz and glamor their talent and lifestyle lends. However, there is one city in particular that tends to provide a unique ambiguity to what is considered to be a “collegiate lifestyle” – and that’s Miami, Florida. With its array of professional teams, nightclubs and fast cars, Miami will forever be a destination for the young and exuberant. However, amidst all of the moving pieces involved, there is arguably one sports team that will forever have the city’s heart and that’s the University of Miami football program. Incorporating a storied history that combs nearly half a century, the ‘Canes are entering a new stage of existence as its 27-year relationship with Nike has come to an end. Ultimately, where one story ends, another begins and adidas Football is looking to be the perfect inertia to place this Hurricane back into familiar territory.
With that in mind, Nice Kicks took a trip to South Florida as adidas happily “recruited” us to experience everything this new partnership has to offer.
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