What is AUDIO marketing? Explained in 40 seconds

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About:
Did you know that 123 million people in the US use voice searches? What exactly is audio marketing?

Audio marketing includes podcasts, internet radio, ads on Spotify or on Amazon Alexa, and is a convenient medium that offers on-demand, on-the-go listening for a busy audience, and tapping into that means you’re reaching that audience where they’re already spending their time.

Audio content can be easier and cheaper to produce than video. Podcasts can be a great way to market to your audience—whether by launching your own, or simply being a guest on someone else’s. 

Think about who your audience is and where they are spending their time. That is the best channel to start focusing on.

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