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The Best Script To Turn Expired Listings into Appointments

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How do you avoid the "rate bait" trap and earn a listing appointment with a homeowner whose property did not sell?
In a recent One Team sales training, Byron Lazine and Owen Evans role play a first phone conversation between a listing agent (Owen) and a homeowner whose home didn’t sell (Byron). Here’s what they covered:
* How to avoid the “rate bait” trap
* What to ask as a first question to learn how motivated the seller is
* Questions to ask to get the seller thinking about why their home didn’t sell—and get them curious about what you would do differently
* Why you cannot present your marketing plan over the phone
* How to get the seller to agree to an in-person appointment (your #1 goal for this call), so you can show them the difference between a pro agent and an agent who fails to sell homes in a seller-friendly market.
Use code “BYRON” for 10% off your first year or month of membership!
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BAM PARTNERS
𝐌𝐨𝐬𝐚𝐢𝐤 is the premier client experience platform, picking up where CRMs leave off, spanning search, transaction management, and client retention. It’s everything you need to showcase your value, build client loyalty and drive referrals. Limited subscriptions available →
———
#ByronLazine #listingagent #salestraining
In a recent One Team sales training, Byron Lazine and Owen Evans role play a first phone conversation between a listing agent (Owen) and a homeowner whose home didn’t sell (Byron). Here’s what they covered:
* How to avoid the “rate bait” trap
* What to ask as a first question to learn how motivated the seller is
* Questions to ask to get the seller thinking about why their home didn’t sell—and get them curious about what you would do differently
* Why you cannot present your marketing plan over the phone
* How to get the seller to agree to an in-person appointment (your #1 goal for this call), so you can show them the difference between a pro agent and an agent who fails to sell homes in a seller-friendly market.
Use code “BYRON” for 10% off your first year or month of membership!
----------------
———
BAM PARTNERS
𝐌𝐨𝐬𝐚𝐢𝐤 is the premier client experience platform, picking up where CRMs leave off, spanning search, transaction management, and client retention. It’s everything you need to showcase your value, build client loyalty and drive referrals. Limited subscriptions available →
———
#ByronLazine #listingagent #salestraining
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