Small business story, Indie makeup brand #smallbusiness #indiemakeup

Our brand story💖 Here’s a quick story on why we started Vani Cosmetics and what we aim to provide our customers. My name is Shivani and I’m the Founder of Vani Cosmetics. As a woman of color, I found it difficult to find products that would show up opaquely on my skin tone. And when I did find pigmented products, they were either jot cruelty-free or vegan, did not ship to my country or had exorbitant prices. I wanted to change that so I with the help of a cosmetic chemist, we started formulating products and after testing over 40 formulas, Vani Cosmetics was born in July of 2020. All of our products are highly pigmented and can be used with the full pigment effect or even sheer if you prefer that. They showcase beautifully on all skintones from fair to deep. Our glitters and eyeshadows are mess-free with no fallout or creasing and no glue needed for the glitters. All of our products are cruelty-free, vegan and made in Canada. We do not believe in animal testing or using animal ingredients! With your support we’ve been able to ship to over 60 countries, are currently stocked in stores in 8 countries and recently purchased our first machine, helping upgrade our previous manual eyeshadow pressing process to automated. Our free shipping minimums are low too! We currently offer free shipping for orders to the US above $50USD, for Canada above $70CAD, free shipping for Europe for orders over €50, to the UK over £50 and over $100 USD for the rest of the world! We currently sell glitter eyeshadows, a neutral eyeshadow palette, loose shimmer makeup pigments, multichrome eyeshadows, duochrome eyeshadows and multichrome flakes. Our glitters are available in singles or as our 18 pan palette bundle. 💖 #smallbusiness #smallbizmotivation #smallbusinessowner #indiemakeup #indiemakeupbrands #businessowner

[ms.johnson]

Every last item is beautiful ❤❤❤❤ i am totally ordering!! Exactly what i have been looking for!!!

[nobodyasked]

Glitter is so bad for the environment. I don't encourage you continue using it.