5 Costly Facebook Ad Mistakes to Avoid

Struggling to improve Facebook ad results? Are you making these costly mistakes?

Discover the five Facebook ads mistakes that cost you time, money, and results, from marketing expert Emily Hirsh.

You’ll also find a proven structure for testing new Facebook ads so you know, for certain, what’s working.

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🔗 Find Resources and Tools Mentioned In this Episode
-- Facebook Ads Budgeting: How to Forecast Your Costs
-- How to Use Facebook Ads And Organic Content to Build Awareness

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00:00 Intro
00:29 #1 Facebook Ads Mistake: Budgeting
01:10 #2 Facebook Ads Mistake: Testing
01:49 #3 Facebook Ads Mistake: Control
02:43 #4 Facebook Ads Mistake: Metrics
03:09 #5 Facebook Ads Mistake: Expectations
03:51 Split Testing Recommendations

#SocialMediaMarketing #FacebookAds #FacebookMarketing

[wisetooptimisedigitalmarke]

Valuable information to help advertiser's do better with Face book ads. Thanks 👍

[studiobluinteriordesign]

great info, but I am so overwhelmed listening to all this that needs to be done.

[yusufshah]

Do you provide mentorship regarding Facebook ads??

[hebawagdi]

I disagree with the automatic placement, because most of the times Facebook choose placement that my ad won't even work at. Like adding an image to watch placement for example which will cost me useless placement

[roystevens]

Not exactly a mistake, more like improvement advice - reconsider the audiences you use in your ad campaigns. I suggest avoiding saved audiences and use custom ones instead. They are more likely to perform great as they consist of people who either have already interacted with your business or are initially interested in the topic. In case you don't have your own customer lists, you can always create them on LeadEnforce and target members of specific Facebook groups or followers of specific pages. Just make sure you find the right sources to target and provide the service with the links so that it generates an audience that you will be able to use in your FB ad campaigns.

[MarketingHarry]

Avoid those costly mistakes and listen to Emily, everyone. Very useful video as usual. 💯👍

[ivysmith]

Question: if you sell jewelry and you use a Pandora picture from the internet, does that go against facebook rules?

[myeverydaymarketing]

Pretty common mistakes..well explained

[saurabhnikkam]

Instead of split testing on image vs videos we can choose both in carousel