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Funny Chester Cheetah Cartoon Commercials EVER!
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It's Not Easy Being Cheesy! Crunch! Dangerously Cheesy!
Funny Cheetos Cartoon Chester Cheetah Commercials.
Chester Cheetah is a fictional character and the official mascot for Frito-Lay's Cheetos brand snacks as well as Chester's Snacks which consists of flavored fries, popcorn and puffcorn.
Chester Cheetah first entered the pop culture firmament in 1986 in a series of animated TV commercials for Cheetos. As The New York Times reported, Chester was the creation of the DDB Needham Worldwide advertising agency, hired by Frito-Lay — which produces the salty snacks — to come up with a fresh, new brand mascot. Chester was an instant hit and has since become tightly associated with Cheetos. Over the years, Chester has been responsible for introducing several Madison Avenue catchphrases into the lexicon, including "It's Not Easy Being Cheesy!" and "Dangerously Cheesy!"
As cartoon mascots for food products go, Chester Cheetah is definitely in the upper echelon and has stood the test of time thanks to continual reinvention. Originally depicted in traditional animation, Chester evolved over the years to his current status as a CGI-rendered cool cat.
There were big plans for Chester Cheetah in the early 1990s. Given the success of animated commercials built around the mascot, the idea was to spin Chester off into his own Saturday morning cartoon for the Fox network.
This plan, however, did not go over well with seven different advocacy organizations, which joined forces to create a coalition opposing a Chester Cheetah cartoon. According to a report in The New York Times, the coalition, which included such groups as Action for Children's Television and the Center for Science in the Public Interest, filed a petition with the Federal Communications Commission. The group sought a ruling that the potential series, Yo! It's the Chester Cheetah Show!, be barred from the airwaves due to its status as a "program-length commercial" masquerading as entertainment.
"His only previous television appearances, indeed his entire existence, have been in traditional commercial spots designed to sell a product," the petition read, noting that a series featuring Chester would violate FCC regulations by failing "to strictly separate programming material from commercial matter." The pressure apparently worked. A 1992 Associated Press story reported that a Frito-Lay spokesperson confirmed plans for the show had "been scotched."
Cheetos (formerly styled as Chee-tos until 1998) is a brand of cheese puff snack made by Frito-Lay, a subsidiary of PepsiCo. Fritos creator Charles Elmer Doolin invented Cheeto in 1948, and began national distribution in the U.S. The initial success of Cheetos was a contributing factor to the merger between The Frito Company and H.W. Lay & Company in 1961 to form Frito-Lay. In 1965 Frito-Lay became a subsidiary of The Pepsi-Cola Company, forming PepsiCo, the current owner of the Cheetos brand.
In 2010, Cheetos was ranked as the top-selling brand of cheese puffs in its primary market of the United States; worldwide the annual retail sales totaled approximately $4 billion. The original Crunchy Cheetos are still in production but the product line has since expanded to include 21 different types of Cheetos in North America alone. As Cheetos are sold in more than 36 countries, the flavor and composition is often varied to match regional taste and cultural preferences—such as Savory American Cream in China, and Strawberry Cheetos in Japan.
#cheetos #chestercheetos #chestercheetah
Funny Cheetos Cartoon Chester Cheetah Commercials.
Chester Cheetah is a fictional character and the official mascot for Frito-Lay's Cheetos brand snacks as well as Chester's Snacks which consists of flavored fries, popcorn and puffcorn.
Chester Cheetah first entered the pop culture firmament in 1986 in a series of animated TV commercials for Cheetos. As The New York Times reported, Chester was the creation of the DDB Needham Worldwide advertising agency, hired by Frito-Lay — which produces the salty snacks — to come up with a fresh, new brand mascot. Chester was an instant hit and has since become tightly associated with Cheetos. Over the years, Chester has been responsible for introducing several Madison Avenue catchphrases into the lexicon, including "It's Not Easy Being Cheesy!" and "Dangerously Cheesy!"
As cartoon mascots for food products go, Chester Cheetah is definitely in the upper echelon and has stood the test of time thanks to continual reinvention. Originally depicted in traditional animation, Chester evolved over the years to his current status as a CGI-rendered cool cat.
There were big plans for Chester Cheetah in the early 1990s. Given the success of animated commercials built around the mascot, the idea was to spin Chester off into his own Saturday morning cartoon for the Fox network.
This plan, however, did not go over well with seven different advocacy organizations, which joined forces to create a coalition opposing a Chester Cheetah cartoon. According to a report in The New York Times, the coalition, which included such groups as Action for Children's Television and the Center for Science in the Public Interest, filed a petition with the Federal Communications Commission. The group sought a ruling that the potential series, Yo! It's the Chester Cheetah Show!, be barred from the airwaves due to its status as a "program-length commercial" masquerading as entertainment.
"His only previous television appearances, indeed his entire existence, have been in traditional commercial spots designed to sell a product," the petition read, noting that a series featuring Chester would violate FCC regulations by failing "to strictly separate programming material from commercial matter." The pressure apparently worked. A 1992 Associated Press story reported that a Frito-Lay spokesperson confirmed plans for the show had "been scotched."
Cheetos (formerly styled as Chee-tos until 1998) is a brand of cheese puff snack made by Frito-Lay, a subsidiary of PepsiCo. Fritos creator Charles Elmer Doolin invented Cheeto in 1948, and began national distribution in the U.S. The initial success of Cheetos was a contributing factor to the merger between The Frito Company and H.W. Lay & Company in 1961 to form Frito-Lay. In 1965 Frito-Lay became a subsidiary of The Pepsi-Cola Company, forming PepsiCo, the current owner of the Cheetos brand.
In 2010, Cheetos was ranked as the top-selling brand of cheese puffs in its primary market of the United States; worldwide the annual retail sales totaled approximately $4 billion. The original Crunchy Cheetos are still in production but the product line has since expanded to include 21 different types of Cheetos in North America alone. As Cheetos are sold in more than 36 countries, the flavor and composition is often varied to match regional taste and cultural preferences—such as Savory American Cream in China, and Strawberry Cheetos in Japan.
#cheetos #chestercheetos #chestercheetah
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