Scaling a D2C Startup through Organic Growth // Helena Price Hambrecht, Haus (Design Driven NYC)

Helena Price Hambrecht, Founder and CEO of Haus, spoke at Design Driven NYC in February 2020. She spoke about how to build a strong brand that grows organically. She also shared a number of specific tactics when optimizing for organic growth including looking for organic flywheels, prioritizing the customer experience, reimagining where and how you can talk to your customers (packaging, etc.) and much more.

[ethanrogers]

This was a fantastic talk. Can't believe it's only got 3k views.

[femkegrundmann]

Love loved presentation. Definitely worth notinb 📝

[brandonemmanuel]

It's a shame how someone that smart is focusing on growing a "drinks" brand rather that something actually useful for the world.