Branded Keywords: Should You Target Them?

preview_player
Показать описание
Should you be bidding on your competitor’s brand keywords? I’ll break down when you should do it and when you absolutely must avoid it.

Get our greatest growth hacks to increase downloads & revenue:

***************

Get your app audited:

CONNECT WITH US:

*************** Get training, coaching, and community:
Рекомендации по теме
Комментарии
Автор

Is it worth abandoning your own branded keyword to make more space in the title to fit more relevant (but also generic) keywords in? For example: "Bub Shot: Bubble War FPS" to > "Bubble Shooter: Offline FPS War Game" Wherein "Bub Shot" is the app title as it appears on the phone home screen and title graphics in-game. Could this be bad for your app's success long term?

BrandonCourt
welcome to shbcf.ru