Piad'Amore Commercial

Directed and produced by Matteo Bertoli

1AC Marco Bertoli

Original Music by Paul Enright

Voice Over by Fabio Aprile

Graphics by Key Business

Starring: Stefania Borno and Carlo Alberti

Shot on Blackmagic Pocket Cinema Camera, 24fps, RAW
Lenses: Sigma 18-35 f/1.8 with Metabones Speedbooster
Edited in FCP 7 Pro
Graded in DaVinci Resolve

“Our Mission is: Let America fall in love with the piadina, one of the classics of the Italian cuisine, still largely unknown in USA.” (Antonio Pagano, Piad’Amore LLC Founder e CEO).
The core product of Piad’Amore Restaurants is represented by the typical Italian piadina made following the rules of art without losing its Italian authenticity. The piadina is the perfect blend of Italian style, taste and healthy eating combined with the convenience of fast food, typically American.
What is Piada?
Piada (also known as Piadina) is a very popular Italian flat bread sandwich that is a specialty of the Emilia-Romagna region. There is a virtually infinite variety of recipes, either passed down from generation to generation or perhaps reinterpreted following the more modern techniques of international cuisine. The thin round flat bread made with white flour and extra virgin olive oil has become a sort of symbol of this area located between the Apennines and the Adriatic sea.
In Emilia-Romagna, as soon as it is removed from the flame, the Piada is stuffed with cold cuts, cheeses and vegetables. It is served while it is still hot, to fully appreciate its aroma of freshly baked bread.

[dinoordona]

Very nice. Is this still with your BMPCC Sigma 18-35 combo. Definitely a fan.

[aldown]

beautiful work, mate. What kind of lighting did you use?
Whenever I upload things on youtube I get a quality decrease, opposed to Vimeo. I would appreciate any recommendation to solve this.
greetings from Lima