Innit & ThoughtWorks

How will we eat in 2025? No doubt, the way we choose, buy and consume food is in flux. 2016 was the first year in the history of the United States that people spent more in eating and drinking establishments than in grocery stores. Why? Convenience, time scarcity, lack of culinary skills, and a strong desire to try new foods difficult to prepare in the home.

Since its Inception, Innit has raised more than $18M in funding. With only 5 Months left to launch a customer demo ready experience at Pirch, a high-end homewares store in New York, Innit engaged ThoughtWorks to bolster their expertise in custom software development, data analytics, and AI. In addition to creating the data lake, we delivered two mobile applications. The first intelligently suggests recipes based on an individual’s dietary preferences, health-related issues, wellness goals and what’s in the fridge and pantry. The second dynamically controls the cooking sequence based on the food type and weight as well as feedback transmitted by sensors inside the oven. The dynamic cook sequence ensures the food is cooked to perfection every time.

What’s next? ThoughtWorks is a technology partner of choice to help Innit scale the technology. Innit technology opens up completely new possibilities in the way people buy and prepare food, and we’re excited to explore the future with them.

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