Ford Takes Bold Steps Toward An All-Electric Future In Europe

Meet the new all-electric cars and vans that will join our line-up for Europe by 2024 – a new generation of vehicles for an all-electric future.

Join Stuart Rowley in Cologne Electrification Centre as he explores how electrification represents the most transformative change of our industry in over 100 years.

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[DaveDVideoMaker]

Please make an electric Fiesta and Focus.
Also an AWD version of the Puma.

[JorgeGarcia-vngd]

Very nice future washing machines with wheels. But where will the passion of a Ford RS remain?

[ChrisFornasier]

What about the Fiesta?
No smaller Car then the Puma?!

[paultucker]

So, the Fiesta and Focus die after 2030? I'm calling it "iconic sports crossover" will be badged Capri :(

[AdrianMayers]

Where is the electric hot hatch?! I want an electric Fiesta of Focus ST type car - I hate SUVs and crossovers, they are too big and ugly!
Come on Ford… dont forget about the cars that made you great! Also where is the electric normal Mustang?! Mach-E is not a proper mustang and too big and not sporty enough!

[StevenMighty]

Saddest moment in the history of Ford. Farewell to the joys of driving!

[NitroSpeedz]

Please consider synthetic fuels. They have a 1:1 ratio of exhausting gas and reusing it and are cleaner since they do not require lithium and other chemical mining which cause a huge impact on the environment and those recourses can be depleted by 2050.

[dmcracing]

Where does the RS brand fit in this?Some customers want a proper connected driving experience, life is too short to drive boring cars!!

[mso]

Ford needs to invest more in interior quality, design and technology.

[Madd_Jack]

Wonder if they figured out that there isn't enough raw materials for the batteries to sustain an all-electric vehicle market yet.
Grabbing and holding onto that WEF/Green dystopian gentleman's sausage pretty hard there...
Would have a much better time if you shifted toward hybrid R&D instead.

[ljtowers]

Would love to see a manual naturally aspirated V6 off road truck or suv for a change

[GeekVincent]

I think the “iconic vehicle” at 17:20 is a Ford Capri. The round lights…

[kevinb]

What going to happen to the Dagenham Engine plant ?

[ljtowers]

Did they say "zero emision" with a straight face? What about the increased power plant emissions caused by an increase electrical grid load?

[XDineshG]

Ford please don't neglect Asian market like India, You are a global company. Dont restrict yourself to US and Europe Market

[mrmeow]

Will there be an electronic mustang ? (Not mach e)

[carllatham]

What about mobility cars? My wife has a focus and loves it. But if you remove the focus line up she's knackered as she's wheelchair bound and can't get up into anything higher than a fiesta/focus. Puma is way too high. And that goes for all wheelchair users. And don't use the idea that going all electric is good for the environment, where does the lithium come from and how is it mined?? What happens when it runs out once we've extracted it all, (don't for get cars aren't the only thing that requires lithium batteries). Rubber for the tyres etc. Transportation of your vehicles across the continent. What happens to the car when the batteries are no longer working to power the vehicles. I applaud your ideas but electrification isn't the solution for the future of the environment in my opinion.

[NotTheRest]

Where is Ranger Electric? Or even better Ford Everest Electric? I refuse to buy tiny cars in electric era! Come on Ford, my money is waiting for you...

[nephetula]

The all-electric vehicles have one big advantage for the government, they will have very sophisticated computers, and those computers will all be tied to the world wide web, both for upgrading and monitoring of your driving. Those constantly-linked computers will allow the government to shut down any or all of the electric vehicles any time they want to. If "Big Brother" doesn't want you to drive, you ain't goin' nowhere. And if you're speeding, your car will automatically report you to the government, and you'll get the ticket automatically via your smartphone. Your car will also know who's driving it, and anyone who doesn't think that sort of stuff is coming hasn't watched many movies or read many books.

welcome to 1984, folks

[michaelkrick]

They can take those electric cars and drive them right off a cliff. They are as popular as kidney stones.