Unlocking the Secrets of Partner Success KPIs

#csmpractice #partnersuccess #customersuccess #kpis #datadrivensuccess #kpi #customerlifetimevalue #saas #saasgrowth

Embark on a journey with Irit Eizips and Scott Frew, the CEO of IAsset, as they delve into the ever-evolving domain of Partner Success. Uncover the distinctive features that set traditional partner programs apart from the cutting-edge initiatives shaping the future of Partner Success.

Scott sheds light on the drawbacks of relying solely on partner portals and advocates for a data-driven approach, emphasizing the need to connect operational data points. Learn about the crucial KPIs for successful partner programs, from profitability to Customer Lifetime Value (CLV).

Uncover the importance of sharing detailed point-of-sale data, contract information, and even exploring new dimensions like carbon credits to elevate your partner program. Scott challenges the conventional wisdom of partner portals, urging businesses to prioritize syncing information for streamlined operations.

Don't miss this insightful conversation as we navigate the future of Partner Success, driving profitability and ensuring Customer Success. Join us in this deep dive and share your thoughts in the comments below. Subscribe for more insights into the dynamic world of Partner Success.

00:00 Intro
01:28 Tradional vs Partner Success
09:43 Tradional KPIs
14:25 Partner KPIs
19:30 Important KPIs
23:35 Common KPIs
24:52 Sharing Key KPIs
31:25 Partner Centric Evolution
35:00 Recommended Resources

ABOUT THE GUEST

ABOUT OUR HOST

Irit Eizips is the Chief Customer Officer & CEO of CSM Practice. Irit is, a renowned expert in customer retention and upsell strategies. Irit has consistently been recognized as a Top Customer Success Strategist and Influencer since 2013 and was named one of the Top 100 Global Inspirational Leaders and Top 25 Customer Success Influencers in early 2021.

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Additional Resources

⏬ Download the Partner Success Market Research Results Report:

🎥 Video: Creating a Global-wide Partner Success Program

🎥 Video: How to Establish a Partner Success Program

🎥 Video: What is PARTNER SUCCESS?

🎥 Video: Dreamforce 2017 Partner Success Breakout Session Intro

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READY TO BUILD A WORLD-CLASS CUSTOMER SUCCESS PROGRAM?

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[iasset-com]

Great interview Scott and Irit. The impact of partner success and partner enablement is often underestimated by vendors. They need to start thinking beyond the bare minimum of offering marketing materials, partner portals and MDF. There is so much more that they can do to enable partner success and indeed influence their own success at the same time.

[CarolineSowter]

Such an interesting discussion between Irit and Scott. How much more value vendors would get from and give to their channel partners through, sharing data, focusing on Partner profitability and treating their channel as equal partners in an ecosystem...