Testing VIRAL e.l.f. Makeup DUPES! Worth The HYPE?

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These viral e.l.f makeup dupes are everywhere but are they really dupes, or just similar products? Which one is better, the high-end or the dupe? Let's find out!

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Hi, my name is Jen I am 44 and live in Connecticut with my husband and 8 year old son. I am a stay-at-home Mom and full-time YouTuber with a degree in business with a focus in marketing. Before leaving work when my son was born, I was a commercial lender at a bank. I also worked at Sephora and Macy's doing visual merchandising.
I have dry skin with some hyperpigmentation and fine lines. I love natural makeup looks but occasionally go outside my comfort zone a little bit. On my channel you'll find lots of videos about drugstore makeup and drugstore dupes (those are my favorites to film!) but I also review high-end makeup as well. I hope you enjoy my channel and if you do, please don't forget to SUBSCRIBE & leave me a comment!
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I love this idea! Sometimes influencers call certain products a dupe when it's inferior to the original product. I've found that sometimes it's better to spend a little more and get something that works well. I do love drugstore makeup, don't get me wrong- I think a lot of it is high-end quality. But some people jump the gun with dupes and just because the claims or packaging is somewhat close they'll say it's a dupe. TikTok is especially guilty of this.

eleanorsandborne
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That up close photo comparison of under eye concealer was so helpful! That’s exactly the kind of detail I need when I’m considering product info- thanks!

laurenzieger
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I was just at the doctor's clinic the other day and one of my favorite nurses complimented my makeup - and naturally we got into a whole conversation about her favorite products and mine I'm 32 and she's in her 50's and she was saying how she needs to wear cream products because of wrinkles and she complimented my blush and I told her it was the milani cream blushes (I own 4 now haha) and couldn't believe I was wearing a Covergirl foundation - per Emily Noel I got the Red Cap one - It was my first day wearing it and I loved it! Needless to say, she was shocked when I told her I was already wearing my makeup for 10 hrs by the time I was there and had taken a nap before the visit - I told her it's all in the skin prep and primer and she's never tried a primer before, I hope she enjoys her new primer! I always look forward to seeing her when I go in, I recommended the milk hydro grip - my fav - it was so nice to talk to someone irl about makeup love outside of an Ulta or Sephora! :) Thanks to anyone who read my ramble - I just had two cups of coffee and it's only 20 past 8!

Ashley_Marie
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I’m old enough to remember when elf first came out. Eyes lips face lol. ❤

dianeguy
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Had a stressful day at work & was so excited to come home & see this to play while prepping supper. Yay! I love the dupe videos!

gladyskravitz
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Love and appreciate how thorough and honest you are! Your reviews are amazing and so trustworthy.

Icedgnattea
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One trick I learn from Tati is: once you have applied all your cream products and before applying any powder is to use a setting spray, let it dry for a few minutes and go over it with a damp sponge. For me, this as work so good. I feel that my makeup last longer. The damp sponge allows the cream products to blend better in to your skin.

solbri
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This was so helpful! I've been lusting after the Cover FX blushes for a time now, but I already have an ELF Bite-Size Face Duo. I'm inspired to pull it out and use it tomorrow and save myself the $38. Thank you :)

brittanytyler
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Thanks for being you and staying true to who you are. Just saying. I appreciate the drama free space.

najetteroberts
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Jen I don't know what it is but you're my absolute fav youtuber rn ✨

taraa
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I hate when people comment on something without using even the tiniest bit of common sense. Because all you have to do is see the videos are released on the same day to know you couldn't have copied him. It's ridiculous.

christyfielding
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I just stopped by to say how extra pretty and fresh you’ve been looking lately!! 💜

debbiewhite
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I love your honesty! I would love a hard candy dupe like they gave a hydro grip primer that’s totally only 6 or 7$ i feel like they’ve kept their prices low and their products slap! Also they have or had a silk canvas dupe and i thought it was closer than elf’s

Justhatipp
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Just came to say that you’re my favorite makeup creator by far! It’s the mix of effort, detail, swatches, affordable brands, and indie brands!! ❤

EmilySmith-etcq
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Love your channel. You do an honest thorough review....keep doing what you do. 👍😊

marybonome
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I find that using the dedicated putty primer brush from elf in a stippling motion onto the skin area with pores that you want to hide is the best method of application. It’s my favorite affordable pore product for my combo (very oily t-zone) skin.

JaxDianne
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I think a lot, probably most of the time when people claim that certain products are "dupes" they're actually just similar or an alternative instead of dead on, that's one of the things I love about you Jen, you will tell the exact difference between products and tell us if it's not a dupe, just similar, an alternative, or a dead on dupe, never ever change 🥰🥰🥰

jennifereaves
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Thank you for all your dupe research! 😄🙌

l.c.
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Thank you so much for confirming that the ELF was not a dupe for the It cosmetics CC cream. I hated the Elf and couldn’t understand how so many loved it. Elf CC cream totally gave me cake face so thick and heavy.

zoeoneeva
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You are a class act Jen. I love your videos and learn so much.

jeanine