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Surprising Ways Small Businesses Can Find Customer Success
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0:20 The impact of increasing customer retention rates
0:33 What is customer retention?
1:08 How to build a customer loyalty program
1:58 The importance of getting customer feedback and reviews
2:14 How to create customer loyalty online
2:40 How to improve customer experience
When it comes to customer success, increasing the pool of potential shoppers may be the first thing that comes to mind for small business owners to tackle. But Danielle McGee, CEO and Founder of Black Business Boom, says customer retention is what actually matters most. By building customer loyalty programs and focusing on improving the customer experience, you’ll not only retain your existing customer base but also naturally attract new patrons through word-of-mouth marketing (including social media). It’s a major cost-saving growth strategy for entrepreneurs, too. As you turn each of your customers into loyal brand advocates through relationship management, you’ll get the feedback needed to continue improving your business for long term customer success.
References:
Learn more about Black Business Boom:
Resources for Small Businesses:
The information contained in this video is provided for informational purposes only and should not be construed as an endorsement or advice from GoDaddy on any subject matter.
#CustomerSuccess #GoDaddy #SmallBusinessNewsandTrends
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