Pricing a Home Below Market Value to Sell for Over Asking Price 🏡

Pricing a home low as a strategy to generate more interest. I wanted to do this video because between the 2 options, is this new trend of pricing a home below market value to sell for over the asking price smart, or is this new trend just frustrating. The people I have been talking to the consensus has been similar, frustrating.

I’m referring to a house selling strategy where the seller and the listing agent come to an agreement to price their home under market value, they then hold offers until a set date, usually 5 to 7 days after the home hits the market with the goal of generating the most attention and usually, a bidding war.

For example, a home sold with comparable sales in the area for $650K could be put up on the market for $600,000 or even $550,000 with the plan of getting a lot attention on the property, receive multiple offers and having the home go for much more than the asking price. Of course this can only be possible with high demand.

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Real Estate and Business are my passion but more than that just providing great client service. I started working with my partner in Real Estate late 2017 doing all of our lead generation, digital marketing, personal branding and follow up. I now have my Real Estate licence working with eXp Realty. Using everything I have learned over the past years, plus with an always learning mentality I can really help people in Real Estate. With this channel and the YouTube community I'm hoping to meet some like minded people that I can hopefully connect with or maybe even do business with. 👍

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[CallumMoorekw]

If you are looking to buy or have clients looking to buy or sell in Waterloo Region reach out! Also if you are looking to buy or sell ANYWHERE in Ontario reach out below and we'll find the right representation for you!
Call/Text - 226-808-1305

[livefreewithjd]

Awesome video man! Thank you for sharing this!!

[alexlikesmuffins]

Fantastic video thank you for the advice, I think were in an incredible strong sellers market in Peterborough right now, and I will keep these tips and tricks in mind as I start my career, love the content man, keep it up!

[nate]

Great video. Do you expect these trends to continue as long as interest rates remain low ?

[umadlel]

hey just wanted to ask you if theres a limit to how many times you write those course exams, from the humber program ?

[mido]

I'm happy that I found your channel, nice content keep it up.
I just purchased my very first new single family house in London ON, it was so stressful and frustrating experience, I lost 6 bids on 6 properties prior to winning the last one. Purchase price is $80k above asking. This market is getting harder and harder for buyers specially the first time home buyers.