ESCP Europe MSc in Marketing & Creativity: Creative Seminar with Pfizer

Creative Seminars are a key part of the ESCP Europe’s MSc in Marketing & Creativity programme. This unique feature allows students a chance to connect with major brands and experts across different industries and apply their creativity when solving various professional challenges.

In June 2019, our students had a chance to work with a multinational pharmaceutical company and one of ESCP Europe’s corporate partners – Pfizer. Students had a week to come up with a creative solution for a challenge that many companies are currently facing. The two winning teams then got to present their solutions directly to the Pfizer leadership team, showcasing their impressive ideas, insights and problem-solving skills.