A Better Way to Calculate Churn [Formula + Examples]

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In this video, Brian Geier, Director of Business Intelligence at Recurly, explains the best way to calculate churn rate and shares his tips for accurate calculation.

Churn is a fact of life for any subscription business, and slight fluctuations can significantly impact your current and future recurring revenue.

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Recurly is the subscription management and recurring billing platform trusted by leading global brands to grow recurring revenue faster, smarter, and stronger.

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