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The Truth behind Manual CPC vs. Target CPA. It’s not what you think
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In this video, John reveals surprising results from testing Manual CPC bidding against Target CPA bidding in Google Ads.
Discover how these bidding strategies impact cost per click, lead volume, and conversion rates. If you're wondering whether Manual CPC or Google's smart bidding is right for your business, watch to see the data-backed conclusions!
🎬 Chapters
0:07 - What Is Target CPA Bidding?
1:24 - Difference Between Manual CPC and Target CPA
2:24 - Why We Tested Manual Bidding
3:25 - Test Results Overview
4:41 - CPC Decreases and Conversion Impact
6:00 - Cost per Lead Breakdown
7:53 - Impression Share & Top Positioning Insights
9:00 - Conclusion & Future Testing
Connect with StubGroup on Social Media:
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#googleadsaccount #googleads #targetcpa #manualcpc #StubGroup
Discover how these bidding strategies impact cost per click, lead volume, and conversion rates. If you're wondering whether Manual CPC or Google's smart bidding is right for your business, watch to see the data-backed conclusions!
🎬 Chapters
0:07 - What Is Target CPA Bidding?
1:24 - Difference Between Manual CPC and Target CPA
2:24 - Why We Tested Manual Bidding
3:25 - Test Results Overview
4:41 - CPC Decreases and Conversion Impact
6:00 - Cost per Lead Breakdown
7:53 - Impression Share & Top Positioning Insights
9:00 - Conclusion & Future Testing
Connect with StubGroup on Social Media:
--------------------------------------------------
#googleadsaccount #googleads #targetcpa #manualcpc #StubGroup
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