The Rise of Software-Defined Vehicles

**The Rise of Software-Defined Vehicles**

Discover how software-defined vehicles are revolutionizing the automotive industry! Join Tech Consultant Zach Peterson in this episode of the OnTrack Podcast as he chats with Lenora Clark, Director of Autonomous Driving and Safety Technology at MacDermid Alpha Electronics Solutions.

The pair explore the latest advancements in autonomous driving, advanced automotive electronics, and the incredible technologies that are shaping the future of cars. From human-machine interfaces to EV charging infrastructure, this interview covers it all!

🔍 **Key Topics:**
- The evolution of software-defined vehicles
- Autonomous driving technology
- Integration of advanced electronics in modern cars
- The future of automotive innovations

👉 More from Lenora and MadDermid Alpha Electronics Solutions:

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0:00 Intro
1:06 ESI Automotive Reorganization
3:03 Inflection Point in Automotive
4:15 Software-Defined Vehicles
9:36 Autonomous Vehicles
15:27 Tesla's Autopilot Isn't Autonomous Driving
16:35 Why Aren't Electric Cars Everywhere?
25:02 Chinese EV Infrastructure
27:30 The Future of HMI
32:14 Automotive Sensor Reliability Challenges
36:55 Automotive Sticker Shock

#SoftwareDefinedVehicles #AutonomousDriving #CarTechnology

[TheDutchGuyOnYT]

The mention of Zach as for apps made by third parties is a good one. Also, for phones, we see some very well-thought-out applications that really make a difference. For Altium Designer, this could be a good thing. But usually, car manufacturers like to keep their environment closed and only want to lure people into expensive subscriptions… even though they already bought an expensive car. That, regretfully, is also the case for Altium: their subscriptions have been ridiculously priced in recent years, and they phase out the perpetuals. It’s a '20s thing, apparently.