Video Game Marketing Roadmap [2020]

Are you working on a game? Have you been hired to do marketing for a game? Where do you even begin? What do you do? What’s in your marketing toolkit? What are some of your go-to marketing strategies and tactics?

In this video we’ll go over some tried & tested marketing tips & tricks for launching an indie game.

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[AskGamedev]

Want more Ask Gamedev marketing tips? Here’s marketing mistakes to avoid!

[TechDunk]

"start going to indie dev meetups"
*Oh.... Right*

[ZeroZero]

It's 2020 and I still find it insulting that your channel doesn't have x5 times views and x3 as many subscribers. You guys really put so much effort and we thank you for all these high quality videos. Really appreciated!

[Loic-]

I approve this video because there is a Dreamcast!

[MK]

This was randomly recommended to me, I saw the word gamedev and i subbed it

[lukastakatani]

Loved the new background music! Very relaxing

[BeeBlueBubble]

Fantastic video! Big fun of the channel, looking forward for the next videos of this topic!

[GamifyChannel]

This is a helpful roadmap. Marketing is getting more creative every day!

[andersonmyguy]

Great video! Im still waiting on the second part.

[DJHEADPHONENINJA]

wow this is a great channel! Quality content all around.

[martinperon]

Wow, was that "Game Marketing Roadmap!" shouted by Matt Berry?! xD

[TsuraraOikawa-chan]

Our lecturer showed this video for our game design course so thank you

[MrDrewmooz]

This is a great video, and makes sense. But how do I actually do an external game test? Like how do you get the initial visibility/make connections to be able to do that? I’ve made a game, Champion of Andia, and have a steam page etc. but it so hard to get that initial wave of views/exposure

[leticiajn]

Hi! I am a brazilian artist interest in game dev. In the video "How Much Do Video Games Cost to Make?" you talk about taxes, what is this taxes? how much does this cost? Thanks so much!! Your videos are amazing!

[smokeback]

loving your channel content very helpful

[gigglezgoham]

I’m interested in starting a marketing career in my game but I don’t know where to start.

[farhadhussain]

Very very informative for us.. Thankyou

[mikairaasokinasha]

1:54 Ironic. You just listed 3/4 of my platforms I plan to release my game on.

[gabrielgrassia]

Hello! I am currently deciding on which career to take. I have always felt like working on the video game industry would be amazing, but I don't really see myself as a full-time game designer. Another field that has always interested me is Marketing, so I thought it'd be a great idea to work as a video game marketer. Do you have any advice on this? Is it viable to study Marketing if I want to have this kind of job? How scalable is it into "higher" positions like a creative or a producer? Thanks!

[EnchantedSmellyWolf]

As time pass by, I groan to hate, and now I absolutely hate roadmap plans. Either make a complere game in the coming years or don't.