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FULL INTERVIEW: Dallas Mavericks CEO Cynt Marshall, the first Black female CEO in NBA history
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In 2018, Dallas Mavericks owner Mark Cuban hired her as the team's CEO, bringing the former AT&T executive on to fix the team's office culture in the wake of allegations of sexual harassment and workplace misconduct.
"Mark Cuban's mandate to me was to transform the culture," Marshall said of the directive she was given upon her hiring.
Now, four years later, she gave WFAA free range to talk about whatever we pleased surrounding the Mavs and the organization's culture. At the same time, she granted us unprecedented access into her own life as the woman tasked with turning it all around for the team.
"Mark Cuban's mandate to me was to transform the culture," Marshall said of the directive she was given upon her hiring.
Now, four years later, she gave WFAA free range to talk about whatever we pleased surrounding the Mavs and the organization's culture. At the same time, she granted us unprecedented access into her own life as the woman tasked with turning it all around for the team.
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