Membership site vs Online Course: Which is BEST?

Looking to profit from your expertise and market it to the world? Torn between membership site or online course? Understand the key differences between membership sites and online courses so you know what you’re getting into.

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Table of Contents:
0:00 - Intro
0:21 - Definitions
0:47 - Same
1:37 - Differences
1:44 - Pricing Model
2:08 - Expectations
3:12 - Example
5:21 - Pros & Cons
6:51 - Lifetime Value
8:27 - Chargebacks
11:34 - Ideas
14:43 - Software
17:02 - Outro

Membership site vs Online Course: Which is BEST?

Online Course vs. Membership Site: Which Should You Create?

If you have some experience with online marketing, you must have heard about membership site vs online course. They are two of the most popular ways of monetizing your expertise online. That’s why you should know the Pros and cons of online courses vs membership sites.

Even though they both are digital products and are similar in a few ways, they are two very different business models. They require you to take different approaches to revenue generation, content creation as well as community building.

Before you decide to choose one of these models for your online business, you must understand the difference between the two so that you know what you’re getting into.

So let me help you answer the online courses vs membership sites question for you.

With an online course, you create your content once and a customer can buy the course by making either a single payment or paying in a few installments.

An online course has a set curriculum that is broken down into modules and lessons. The idea is to take your students from a starting point to an ending point and the modules/lessons are the steps in that transformation.

With a membership site, you create content on an ongoing basis and your members will pay a recurring fee to access the content.

Unlike an online course, there is no defined ending point for a membership site and you are expected to keep adding new content to your membership site indefinitely.

Now that you understand the differences between an online course and a membership site, let’s discuss the pros and cons of the two types of digital products.

While both membership site vs online course are very popular, they aren’t right for everyone. The right choice for your business depends on your expertise, your audience, level of commitment as well as your end goal.

Keep watching and follow along to figure out the right online course or membership site model for your business.

Hit the subscribe button so you will be updated with my membership site creation tutorials. Keep updated as I discuss everything you need to know to set up a profitable online course.

Get my online course outline from my website to get you started with your digital products.

I’m Jason Whaling and I will update you with the best sales softwares in the market to optimize conversions and increase your business’ ROI.

I hope this helped you decide between online course and membership site models.

Both online courses and membership sites are great options for making money online. You just need to select the right model and then commit yourself to making it work for you as well as your students.

As always if you have any questions about membership site vs online course, or are interested in getting touch, feel free to comment below.

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[JasonAWhaling]

Which model do you think is better for your business and why?

[paddyrobin]

Woah Jason, you are on a roll! You put out so much valuable content in such a short period of time. Thank you !

[jean-pierreperreault]

As always, clear, detailed information. Thanks Jason!

[paoloblog]

Hey bro, just curious, I have seen a of your informational videos.They are good. But I can't figure out what your business is? Is this YouTube channel your business or do you run marketing agency? Thanks

[weddingbossness]

Super helpful! Thanks so much for this!

[LingahbytheSea]

@JasonWhaling Which option would you choose for a Fitness (Skill or mobility 6- 12 weeks) Program?

[offline]

Jason I wanted to create an Online Course but also wanted to sell a monthly membership site for Stock Trading how do I go about doing this in one website? Thanks

[tramekab]

Can you go into details about how to avoid chargebacks