One Bank Flagship Seminar by Gerd Gigerenzer

Streamed live on 28 Nov 2016

​The Rationality of Simple Heuristics

Date: Monday 28 November 2016
Time: 16:15 - 17:15
Venue: Conference Centre, Threadneedle Street
Speaker: Gerd Gigerenzer (Max Planck Institute for Human Development)

Gerd Gigerenzer, Director at the Max Planck Institute for Human Development and the Harding Center for Risk Literacy, will join us for the next One Bank Flagship seminar on Monday 28 November to discuss the Rationality of Simple Heuristics. When time is limited, knowledge imperfect, and the future uncertain, people make decisions based on “heuristics” i.e. rules of thumb. The seminar will focus on how heuristics work, and why - and when - less is more.

In addition to the aforementioned roles, Gerd is also a Member of the Berlin-Brandenburg Academy of Sciences, the German Academy of Sciences, Foreign Honorary Member of the American Academy of Arts and Sciences, and the American Philosophical Society.

Gerd has received honorary doctorates from the University of Basel and the Open University of the Netherlands and is Batten Fellow at the Darden Business School, University of Virginia. He has won the AAAS Prize for the best article in the behavioral sciences and the Association of American Publishers Prize for the best book in the social and behavioral sciences.

He has written several award-winning books on risk communication and decision making, including ‘Calculated Risks’, ‘Gut Feelings: The Intelligence of the Unconscious’, and ‘Risk Savvy: How to make good decisions’. He is currently working on the project “Simple heuristics for a safer world”, together with the Bank of England.

The One Bank Flagship Seminars are a series of presentations by high-profile speakers, drawn in the main from disciplines outside of economics and finance. The idea is that they will present their work and draw out its relevance to our ‘One Bank Research Agenda’.