The Ultimate Guide to Salesforce Experience Cloud

Are you looking to implement Experience Cloud? Or do you want to make the most out of the platform? Get ready to level up your game with our next LinkedIn Live session: "The Ultimate Guide to Salesforce Experience Cloud".

Our expert speakers, Rebekah Hunter and Tom Furtney from Advanced Communities, will be joined by Ben McCarthy to master the art of successful Salesforce Experience Cloud use. They’ll be discussing the core topics, uncovering best practices, and sharing coveted top tips and tricks.

Whether you're a seasoned pro or a newcomer eager to crack the code, this event is your direct ticket to sharpening your Salesforce Experience Cloud skills. Mark your calendars and be part of this insightful session!

[Pamlg]

🎯 Key Takeaways for quick navigation:

00:00 🎵 Introduction to Salesforce Experience Cloud and upcoming discussion.
00:18 🔍 Salesforce Experience Cloud allows creating custom user experiences with drag-and-drop interface.
00:47 🌐 Experience Cloud's flexibility and ease of use, but mastery requires effort.
01:14 🧙🏾‍♂️ Introduction of experts from Advanced Communities.
02:11 🎙️ Mic feedback issues and tech challenges.
03:49 🚀 Agenda for the discussion on Salesforce Experience Cloud.
05:33 🎯 Focus on shared vision and alignment across the organization.
07:15 🌟 Key benefits of Salesforce Experience Cloud: Design, Integration, Customization.
08:48 🛠️ Wide range of use cases for Experience Cloud, from microsites to partner portals.
14:11 📋 Preparing for successful launch: Shared vision, understanding stakeholders, planning for success.
16:28 👥 Engaging key stakeholders without too many voices to maintain focus.
17:57 🚀 Phased approach to implementation, starting with MVP and expanding success.
21:40 🌐 Preparing the organization: Executive sponsorship, defined metrics, training, support.
23:27 🎓 Resources for learning about Salesforce Experience Cloud.
24:08 📣 Salesforce CMS now included with Experience Cloud licensing.
25:48 🔌 Integration within Salesforce Experience Cloud, eliminating the need for external integration.
26:01 🧙‍♂️ Introduction of the next speaker, Rebecca, who will discuss key features and considerations.
26:15 🏢 "Native" products on Salesforce platform vs. integrations; Experience Cloud's seamless integration breaks silos, unifies data and tools.
27:24 🌐 Data centralization with Salesforce architecture for accurate insights, smarter decisions, personalized interactions.
28:03 🧩 Personalization for tailored customer experiences based on behaviors, preferences, user history.
29:10 ⚙️ Automation in Experience Cloud to elevate efficiency and quality of customer experiences.
29:53 🎨 Flexibility and customization to adapt Experience Cloud to mirror your unique brand and vision.
31:05 📋 Templates, components, starter apps for quick configuration, tailored to specific use cases.
33:25 🔌 Experience Cloud supports scalability with up to 100 million end users and 10 million daily page views.
34:10 🌐 Personalization leverages CRM and CDP data for resonating, personalized user experiences.
35:19 🎯 Target specific audiences with surgical precision using the "Audiences" tool.
36:16 🧠 Curated content with Einstein - AI suggests content to drive conversions based on user behavior.
37:30 📈 Designed for consumer-grade scale, supporting high traffic and interactions, with global distribution network.
39:09 🌐 Flexibility to run as full stack or headless, adapting to various customization needs.
40:08 💼 Various customer use cases demonstrate versatility of Experience Cloud in different organizations.
48:06 📘 LearnExperienceCloud.com is a great starting point for learning about Experience Cloud and its use cases.
52:44 🧐 Different license types for Experience Cloud include Platform licenses, Customer Community licenses, Customer Community Plus licenses, and Partner Community licenses.
53:12 📊 You can purchase logins in sets or go by members for unlimited access to the community.
54:06 🔄 You can also choose a hybrid approach, combining both login-based access and registered user access for flexibility.
55:31 ✨ Dreamforce is mentioned as an opportunity to connect in person and discuss Experience Cloud further.

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[manninggrinnan]

Start at 7:00 ---- they had sound issues